guide

The Video Conferencing and Online Meeting Software Buyers Checklist

Today it’s more important than ever to adopt online meetings and to do that you need to invest in video conferencing or online meeting software. These software platforms provide the latest video, audio, and web conferencing capabilities, and include click-to-join connectivity from any device, generally with nothing to download — making it super easy. This checklist will lead you throug...[Read More]

9 Questions To Ask When Selecting Web Conferencing Software

If you’re currently evaluating different types of web conferencing and online meeting software, then you already know how this technology can bring high value collaboration to your communications. This article highlights the top 9 questions to consider when looking at web conferencing and web meeting software. 1. Is the web meeting software tool easy to use? If you are planning on connect wi...[Read More]

Free Guide: How To Convince Your Company to Invest in Video Marketing

The companies that are leading the charge today are using video in an incredibly impactful way to differentiate from competitors, and raise brand and product awareness among prospective customers, partners and employees. From sales enablement, product marketing, executive communications and human resources, companies are using video as a cost-effective tool across all departments, helping to gener...[Read More]

The 2020 Business Video Marketing Strategy Guide

Video is the most powerful modern communications channel and when used properly, video can transform communities, share new ideas at lightning speed, and drive immediate action from viewers. However, with that said, video is also the most complicated medium. From production and editing, distribution and driving engagement, to analytics and reconciliation, the demands of the video process lifecycle...[Read More]

The Top 12 Salesforce Video Apps For Sales and Marketing

We’ve assembled a list of the top video apps that integrate with or are native to Salesforce.com. These video software solutions offer tools that enable sales reps and managers to record, organize and share video with leads and contacts via email and other communication channels, directly within the Salesforce interface. 1. OneMob Vendor Profile | AppExchange Link OneMob enables sales reps t...[Read More]

5 Ways To Utilize A Live Stream Recording Video

Live streaming videos is increasing in popularity day by day. This is especially true among social media marketers who are now using live stream videos to connect with global audiences! Capturing live stream videos is a combination of a great quality camera, and internet streaming via a social platform that allows videos, like Facebook Live, Periscope, or Blab.Im. They’re all services that let you...[Read More]

How to Boost Your Entire Marketing Strategy by Adding Video

We’re visual people living in a visual world. In fact, according to statistics from MIT, 90% of the information our brains process is visual. This would help explain why we’re constantly glued to our smartphone screens. For marketers not to appreciate this simple fact of biology and modern life would be detrimental to their advertising strategies. Take video for example. We all know how popular vi...[Read More]

Best Video Players and Platforms That Offer White Label for Mobile Apps

More and more mobile app developers are including video capabilities in their products as video is now easily consumed on mobile. Behind the video is a technical infrastructure supporting delivery, storage and management of video files. Whether you’re developing an app with a basic video player integration or something more advanced with video capture, upload, and distribution functionalitie...[Read More]

The Best Video Software To Stream Your Town Hall Broadcast

In our last article on live streaming we talked about the 6 steps needed execute a successful live stream broadcast. In this article we are going to highlight a few software solutions that are best for live streaming town hall meetings and corporate addresses. To learn more about the value of live video for communicating at your company, here are a few ways organizations are using live video to co...[Read More]

How Using Video at Your Company Can Align Sales and Marketing Teams

The biggest miscommunications between sales and marketing organizations that can take an organization out of alignment are typically centered around the ‘quality of lead’ that marketing is flipping over the fence for the sales team to follow up on. This common misunderstanding is usually because the definition of what a ‘good lead’ is is not mutually agreed upon by both tea...[Read More]

6 Steps To a Successful Video Live Stream Broadcast

The mystery of setting up a live video broadcast is solved in this short 6-step post that outlines the steps and consideration you should make when setting up and executing a live stream. From video software to camera hardware and everything from cables and audio equipment beyond, this short article will get you in the frame of mind to start broadcasting video today. Step 1 – Setup your live...[Read More]

Top Questions To Ask Enterprise Online Video Platform Vendors in RFPs

If your company is like most enterprise organizations, 2019 is going to be a whole lot more about online video. In fact, over 80% of IT teams at global North American companies are planning on evaluating new online video technology in 2019. To be specific, in the context of this post, online video technology references video platforms that enable the upload/creation, broadcast, management and stre...[Read More]

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