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Video Content Creation Software: VEED, Vidnami, Vidyou, ReCloud

We are excited to announce the launch of our new weekly series, Video Software Weekly. Join us each week for updates on the hottest video marketing and online video software tools. This week’s featured vendors have one thing in common, they are all focused on enabling the creation of video content. From video video editing to auto-generated video creation using templates, these apps help marketers...[Read More]

A Guide to Video Lengths in a Time-Based Economy

Time is a valuable commodity. It is a non-renewable resource and one that we should treat with the utmost care in business. When it comes to video content, time is a factor not just for efficient production, but also for how many precious minutes we can expect our audience to commit to our materials.    There are general good practices for how long marketing videos should be based o...[Read More]

3 Key Ways Video Can Keep Corporate Communications Alive at Home

The global pandemic has made communication for businesses more challenging. The absence of face-to-face meetings, customer visits, and industry events have created a real challenge and vacuum for corporate communications. With virtual communication and the use of online video the new normal, it’s time to embrace video and make it core to your business’s communication strategy.  Integrating online ...[Read More]

The Best Animation Software Tools For Digital Marketers in 2021

2021 has kicked off to a fast paced start and we know you are all busy, but if video content creation is on your agenda this year, then this short article and resource will be worth your time. In 2019, the global animation industry was valued at $264 billion. While animation is not limited just to video, it can also include creative disciplines in the field of film, virtual reality, animated chara...[Read More]

The Science Behind Flawless Corporate Video Script Writing

Video marketing is undoubtedly on the rise.  More and more companies worldwide are investing in corporate video production, and there are quite a few reasons for that.  According to WordStream statistics: 64% of consumers buy a product after seeing a branded video of it video content increases organic traffic from SERPs by 157% websites that are using video content have an average conver...[Read More]

How OTT Apps Can Transform These Five Key Industries?

The growth of OTT apps is no doubt fueled by the accessibility, flexibility and cost factors that make them so appealing to a broader audience. Those who use OTT services as users would have found a wide range of content options including videos on-demand and live streams; they would have also benefited from a variety of subscription options including pay-per-view, all-in subscriptions and rentals...[Read More]

The State of Online Video Distribution in 2020

50Wheel recently ran a survey across our web properties asking users about how they currently distribute video in 2020. What we wanted to find out is what distribution channels are businesses utilizing, what content are they sharing across those channels and where and how are they finding success? Those questions were answered by thousands 50Wheel users in the months of May and June 2020 via our i...[Read More]

25 Video Marketing Statistics That Every Marketer Should Know in 2020

Welcome to 2020, the year of global pandemics, recessions, job loss and a new lifestyle of working from home. I think it’s fair to say that the world has changed and how we use video today is not the same as it was yesterday. In fact, we bet your mom or your relatives didn’t even know what Zoom meeting was before this year. What we’re getting at is, online video is exploding unex...[Read More]

How To Maximize The Impact and Engagement of Your Live Streams

Today it isn’t a question of whether you should invest in live video, it’s really about how to do it with the most impact and engagement. With nearly most people (80% of consumers) saying live video is what makes them stop what they’re doing and lead in, the opportunity for live video is stronger than ever before. Getting the most from your live video strategy requires you to loo...[Read More]

The Top Online Video Software For Help Desk and Support Teams

The world’s top customer support teams leverage online video to increase deflection and resolve cases faster than over the phone and via email or chat. This has without been proven to boost customer satisfaction. In this article we’ll go into the main use cases for video as it relates to customer support and help desk scenarios and list a number of software tools that are made for the ...[Read More]

The Top Social Live Streaming Software To Broadcast on LinkedIn Live

If you’re ready to broadcast your videos live on LinkedIn Live, then this article is for you. In this short post we dive into the steps needed to get setup and review the 3rd party software tools available for going live on the social network. There are three main steps to think about before you go live, the first is the most important. Since LinkedIn doesn’t just let anyone stream on ...[Read More]

The Impact of COVID-19 On Video Marketing and Online Video [Report]

50Wheel recently ran a consumer study aimed at global businesses, looking to better understand the impacts of COVID-19 on the use of online video and video software. Going in to this study we were curious to see if businesses were looking at the global pandemic and shelter in place order as a reason to further invest in video technologies or the opposite, a reason to cut budget and reduce spend on...[Read More]

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