content creation

Benefits of Using 2D Animation Videos For Marketing

In today’s business world, it is important to have an effective video marketing strategy for businesses to grow. When compared to other content types like text, infographics, and video, 2D animated videos stand out as an incredibly adaptable medium for business marketing. Two-dimensional animation, or 2D animation, is a type of digital animation in which the images are created in only two di...[Read More]

What is Screen Recording Software & Who Are The Top Vendors?

What is Screen Recording Software? Screen Recording Software is video software designed for computer screen recording and desktop capture, making it easy to create and share captured video from a computer or a mobile device. Screen Recording Software simply does: Captures or records any area of a computer screen and output either an image or video file. Provides tools for video editing and brandin...[Read More]

The 6 Best Text-to-Video AI Software Apps To Watch in 2022

One of the the best ways to create video quickly and cost effectively for social media is to use an AI video generator or editor to simplify your workflow. AI video generators make it easy to create videos faster. In this article we list the top 6 best text-to-video AI software apps to watch in 2022, but first, let’s go into the different types of AI video generation features are standard in...[Read More]

5 Types of Customer Generated Content In Video Marketing

User-generated content (UGC) is content on the internet that brand customers or users contribute to its making. The internet is filled with UGCs, and it mainly consists of videos, posts, and photos. In reality, UGC can be any content that the brand did not make by themselves, even though they can leverage it to rank better or for more visibility.  Video content is on the rise now as more cust...[Read More]

Best Video Production Strategies to Bridge the Gap Between Creativity & Data in Marketing

Video production for business is one of the crucial elements to building relationships with consumers. Advertising teams are where creative minds can collaborate and take unique approaches to attract customers and develop brand awareness. With video marketing, businesses are discovering its impact on consumers and utilizing more video content. However, technology is now making up an integral piece...[Read More]

5 Top Rated Video Apps For Shopify Stores in 2021

Online video has proven to increase conversion on the web, especially when paired with ecommerce and web store experiences. This article focuses on web stores built on Shopify. If you’ve chosen Shopify to manage your store, it is now easier than ever to add video to your commerce experiences From product video creation, video galleries, video player presentation, live streaming and more, the...[Read More]

Definition: What Exactly is Video Making Software in 2021?

In 2021 there are literally thousands of tools for creating professional looking video online. These video making apps are all focused around the idea of creating and editing professional quality videos quickly without downloading any software or requiring previous production skills. Web-based video making software generally leverages built-in templates which include: stock photos, videos, music a...[Read More]

How to Boost Creativity in Video Production Through Brainstorming

How well your team works together is essential to completing projects and making progress on company goals. When personalities complement one another, work ethics match, and creative energies are in sync, it’s likely your team is highly productive.   But even in industries like video production, where an endless flow of creativity and collaboration is expected, you’ll face blocks that’ll...[Read More]

Customer Video Testimonial Software Buyer’s Guide

We’re excited for this week’s featured vendors, as they all solve the unique challenge of soliciting and collecting customer testimonials and feedback. These tools enable your customers to tell their stories about your brand in as little steps as possible, providing a superior, hassle free experience. This week we are taking a look at: ThankView Vocal Video Gratavid Plotto You can find these...[Read More]

Video Content Creation Software: VEED, Vidnami, Vidyou, ReCloud

We are excited to announce the launch of our new weekly series, Video Software Weekly. Join us each week for updates on the hottest video marketing and online video software tools. This week’s featured vendors have one thing in common, they are all focused on enabling the creation of video content. From video video editing to auto-generated video creation using templates, these apps help marketers...[Read More]

A Guide to Video Lengths in a Time-Based Economy

Time is a valuable commodity. It is a non-renewable resource and one that we should treat with the utmost care in business. When it comes to video content, time is a factor not just for efficient production, but also for how many precious minutes we can expect our audience to commit to our materials.    There are general good practices for how long marketing videos should be based o...[Read More]

The Best Animation Software Tools For Digital Marketers in 2021

2021 has kicked off to a fast paced start and we know you are all busy, but if video content creation is on your agenda this year, then this short article and resource will be worth your time. In 2019, the global animation industry was valued at $264 billion. While animation is not limited just to video, it can also include creative disciplines in the field of film, virtual reality, animated ...[Read More]

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