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Why Businesses Should Focus On YouTube SEO In 2022

In the next decade, businesses would be well-served to focus on optimizing their YouTube SEO. This is not only because of the sheer number of people who use the platform but also because of how video content is changing. Over 42.9% of global internet users access YouTube on a monthly basis, this means even if you’re using a YouTube alternative there is a large potential customer pool youR...[Read More]

The State of Video Marketing in 2022

What’s going on with Video Marketing in 2022? How are businesses using video, where are they making their investments and how does this impact the overall market? It’s time to release the results of our annual consumer study aimed at global businesses and how they use and spend on online video. For this study, we spent the last 6 months surveying video marketers, digital technologists ...[Read More]

Benefits of Using 2D Animation Videos For Marketing

In today’s business world, it is important to have an effective video marketing strategy for businesses to grow. When compared to other content types like text, infographics, and video, 2D animated videos stand out as an incredibly adaptable medium for business marketing. Two-dimensional animation, or 2D animation, is a type of digital animation in which the images are created in only two di...[Read More]

What is Screen Recording Software & Who Are The Top Vendors?

What is Screen Recording Software? Screen Recording Software is video software designed for computer screen recording and desktop capture, making it easy to create and share captured video from a computer or a mobile device. Screen Recording Software simply does: Captures or records any area of a computer screen and output either an image or video file. Provides tools for video editing and brandin...[Read More]

Encoding vs Transcoding – How Do They Differ?

When you’re working on the video streaming process, you must have come across terms like “encoding” and “transcoding” processes. Usually, people get confused and consider these terms as synonyms, but that’s not true. Both the terms have their independent and dependent functions in the video processing technology, and you must understand the clear distinction between them. The video files cannot be...[Read More]

Free Storyboard Template For Customer Videos

It’s been a busy month for me working with various clients on production. In my last article I wrote about UNYQ and the video campaign we executed using bundled video content. This post is a little bit different and focuses on a template used for enterprise software companies looking to tell customer case studies via video. 5 key topics covered in this article: Scoping and planning the final...[Read More]

The 15 Best OTT Platforms To Build Your Own Streaming Service in 2022

In 2022 you need to be everywhere your audience is, including mobile and now TV. In the last couple of years alone, the move to connected TV streaming has exploded with everyone from Apple to your indi-film company creating content and streaming apps for the home. TV streaming video apps are also known as OTT or “over-the-top” services. A few years ago, OTT apps were reserved for large...[Read More]

The 17 Best Video Hosting Software Platforms For Businesses in 2022

In 2022 48% of businesses will spend their video marketing budgets on video hosting software and platforms. With video marketing exploding and smaller businesses getting into the streaming content business, the market for video hosting and live streaming platforms is on the rise. This is because of the engagement video gets as opposed to reading and article or static content like images. Businesse...[Read More]

The 12 Best Free YouTube Video Downloaders in 2022

One of the best way to get stock footage is to pull it off YouTube. By default YouTube’s video platform is open, which means all video and audio is accessible to anyone anywhere with the right tool. Quick disclaimer: If you don’t want people to rip your content don’t put it on YouTube. This list documents the top free tools to securely download YouTube videos in a variety of form...[Read More]

The 15 Best Free Instagram Video Downloaders in 2022

Over the past few years Instagram has become the gold standard and the most popular social media platform for sharing pictures and videos and videos across the web. Everyday users share over 75 million photos and videos, making Instagram a mega player in the user generated content space. With so much video content on Instagram, wouldn’t it be great to be able to download and reuse some of th...[Read More]

The 8 Best Free TikTok Video Downloaders in 2022

In 2021 there is no question that TikTok took hold of the social video market, so much so that TikTok is now the most popular video-sharing social media platform in the world. The simple app (similar to Instagram) gives users the ability to create and share short videos with musical backgrounds. TikTok is used by businesses and individuals alike and independent of age or race everyone is on the se...[Read More]

The Top 12 Free and Paid Video Live Streaming Software in 2022

Last year live video exploded and more vendors than ever jumped into the space creating a toolbox of options to broadcast live on popular social media sites and across the internet. While live streaming software used to be bulky, expensive and super cumbersome, today’s options are light, self-contained in the browser and super affordable if not free to use. Did I mention powerful? In 2022, l...[Read More]

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