News

Vimeo and Magisto Launch Vimeo Create: A Video Creation Toolset

Vimeo acquired Magisto in 2019 for $200 million and today the two companies have worked together to launch a new online video platform designed to enable both marketers and creatives to produce shareable, short-form videos in minutes. Vimeo Create makes it extremely easy to create high quality videos in a matter of minutes using stock footage, photos, short video clips and other types of media. Th...[Read More]

The Seven Most Frequent Live Streaming Mistakes and Tips to Avoid Them

In the past, live streams used to be something that were spontaneous, that was filmed on mobiles, and it didn’t matter if the audio and video quality were just average. Now, just a few years later, live stream is now complex and powerful, and a really useful tool for communication. To make sure you’re maximizing your broadcasts, make sure to avoid the seven biggest and most frequent live streaming...[Read More]

Top Email Marketing Software to Boost Your Video Strategy

One of the most popular forms of communication in digital today is video. It allows customers to understand the gist of your email in a format where they wouldn’t have to read through a lot of information and, at the same time, delivers value within a matter of a few seconds or minutes. Video marketing has grown over the last few years, with over 66% of video marketers getting much better and qual...[Read More]

Video Personalization App Eyeview Closes Shop, Lays off 100 Employees

Eyeview, a leader in video personalization software focusing on the ad tech space is shutting down after running out of operating cash. The 13-year-old company had raised $80 million in venture capital, hired a new CEO and unexpectedly was unable to raise additional funding. Eyeview joins a growing list of other video software companies that have shut their doors in 2019. In this case, EyeviewR...[Read More]

The Top 12 Salesforce Video Apps For Sales and Marketing

We’ve assembled a list of the top video apps that integrate with or are native to Salesforce.com. These video software solutions offer tools that enable sales reps and managers to record, organize and share video with leads and contacts via email and other communication channels, directly within the Salesforce interface. 1. OneMob Vendor Profile | AppExchange Link OneMob enables sales reps t...[Read More]

5 Ways To Utilize A Live Stream Recording Video

Live streaming videos is increasing in popularity day by day. This is especially true among social media marketers who are now using live stream videos to connect with global audiences! Capturing live stream videos is a combination of a great quality camera, and internet streaming via a social platform that allows videos, like Facebook Live, Periscope, or Blab.Im. They’re all services that let you...[Read More]

16 Shopify Video Apps To Boost Engagement and Online Sales in 2020

Extract more value from your Shopify web cart experience by including video on your product pages. By adding simple video to product pages you open up the potential of a 40% increase in organic search engine traffic and an uplift of 80% of time onsite. Bring you products to life with a Shopify video app and your buyers will be more engaged and spend more money. Videos on product pages can drive on...[Read More]

Video Review and Collaboration Platform Frame.io Raises $50 Million

Frame.io, the leading video review and collaboration platform based in New York City has raised $50 million dollars bringing the total raised to $82.2 million. The web video platform now in it’s C-round of funding boasts over a million customers. The influx of capital will be used to further expand its investment in cloud-based video workflows. Frame.io was founded in 2014 as a post-producti...[Read More]

8 Proven Ways Why YouTubers Need Their Own Video Streaming Platform

Video focus and topic remain king for any web video to be truly effective. Only valuable and relevant content gets shared, receives more social likes and has a longer shelf live than other static content types. Whereas, low-quality content may have a negative impact, drop lower in the ranks and fade from popularity — this remains true no matter the size or the reputation of the social channe...[Read More]

5 YouTube Marketing Agencies That Can Help You Manage Your Channel

Here at 50Wheel we spend most of our time covering video software vendors and solutions. This post focuses on digital marketing agencies and service providers with services designed to help businesses manage their company YouTube Channels. These vendors offer complete 3rd party management of online video publishing and YouTube management among other channels. Common YouTube services offered across...[Read More]

IBM Launches New Mobile Video Streaming App

IBM has launched the IBM Video Streaming mobile application, a new product that offers enterprise businesses an end-to-end, security-rich solution for live mobile video streaming available on iOS and Android. The new live streaming application is an extension of IBM’s existing Enterprise Video Streaming solution, a live and on-demand streaming platform which connects global employees on desk...[Read More]

Idomoo Raises $18M Adding Fuel To Their Personalized Video Platform

Idomoo recently raised $18 million from investors led by venture capital funds Target Global and Disruptive. The new investment round is the company’s 3rd since its founding in 2008, and is absolutely pivotal for its continued growth. Personalized video is quickly becoming the key to customer engagement and a perfect compliment to email marketing. Idomoo is one of the key players in the pers...[Read More]