list

How to Find and Hire Qualified Freelance Videographers

Working with a talented freelance videographer can dramatically change your video marketing strategy. A freelance videographer will script, storyboard, shoot, and edit business video content and deliver a complete, finished product, with room for revisions. How to find a freelance videographer: Consider soliciting referrals by posting to community boards for a specific industry, like group pages o...[Read More]

The Top 5 Social Video Live Streaming and Distribution Software Tools

Today companies are live streaming content across social media pages and channels, websites and mobile apps. To make content creators and marketers broadcasts easier, social video live stream management software was born. This fine set of software tools is designed to make it simple to launch and manage a broadcast and simultaneously stream to all the major social media channels. The software solu...[Read More]

The Top Video Live Streaming Statistics To Know in 2018

If you are looking to invest budget in live streaming or trying to prove the value of live video in your organization, this article is for you. By late next year (2019), online video will be responsible for 4/5th of global Internet traffic and for us here in the United States about 85% of our web traffic will be video. That’s why 96% of global B2B organizations have incorporated video as par...[Read More]

8 Benefits and Features of Social Video Management Software

Social video has exploded, literally. Brands and creators have flocked to platforms like YouTube, Facebook, Instagram, Twitter and now LinkedIn to publish their video messages and stories. To make social marketers jobs easier tools like Sprinklr and Hootsuite have centralized social media management and reporting. BUT, when it comes to video these platforms lack robust capabilities to upload, mana...[Read More]

4 Features Your Enterprise Video Platform Should Include

It’s clear that companies are doing more with video today. With the increase in demand for video comes the need for more content, better distribution and of course monetization. As you plan out your video strategy its important to make sure you are purchasing the right enterprise video platform for you organization. Technology that’s centralized, relevant and can scale to meet your nee...[Read More]

7 Internal Business Use Cases For Streaming Live Video

More than any other communications tool, streaming live video has the power to convey messages faster and more effectively throughout your entire organization. For many top enterprise companies, the use of live video, in conjunction with on-demand video, has become a day-to-day, critical-business necessity for internal communication and collaboration, workforce development, efficiency, and cost re...[Read More]

Why Businesses Should Invest In Video Marketing Software?

By now video has established it’s place in the marketing mix. The campaigns we create, the messaging and stories we tell to entice and educate buyers are now all anchored with video content. Why do we invest so much of our budgets and resources into creating and distributing video content? Let’s take a look into the reasons why? Video for brand awareness 83% of buyers say they are much...[Read More]

5 Reasons Why The Top Brands and Organizations Use Live Video

More and more brands are looking to find ways to better engage with consumers and build brand value and live video is the vehicle driving real results. Organizations have been live streaming video for as long as the technology has been available, well over a decade. Video marketers at these companies are broadcasting live presentations such as executive town halls and new product announcements gen...[Read More]

Choosing a Video Platform: What To Evaluate For Video Email Marketing

Online video has become the essential tool for businesses to effectively communicate with their audiences, potential customers, employees and other stakeholders. As video’s importance rises so do the technologies that enable online video such as hosting, distribution, monetization, publishing, collaboration, interactivity and content creation software tools. The demand for video content creation h...[Read More]

5 Ways To Add Video To Your Existing Marketing Strategy

Adding video to your existing marketing efforts can seem like a daunting task. Especially when you consider the different components that are needed to be successful such as content development, production, video technology, and measurement. This article won’t help you with production and content development (read our article on how to get started with creating video content), it focuses on implem...[Read More]

Top Interactive Video Stats To Guide Your Strategy In 2018

Thinking about spicing up your video marketing strategy? According to Adobe, over 50% of marketers worldwide have named video as their best performing asset in terms of ROI. By the end of 2018 88% of marketers will deploy video campaigns that contain interactive elements such as links, buttons, quizzes and forms. Adding interactive call-to-actions to videos can increase conversion rates from 2x to...[Read More]

4 Innovative Video Software Tools To Add To Your Marketing Stack in 2018

Here at 50Wheel we see a lot of online video software, A LOT! With over 400 video solution vendors listed in our directory and the number growing every day, the momentum makes it hard to slow down and smell the roses (sort of speak). A least once a week a vendor will catch our attention because they are doing innovative things such as solving unique new video challenges or reinventing technology t...[Read More]

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