content marketing

How To Make an Interactive Video

Today it is incredibly simple to create an interactive video. There are a number of high quality software tools available to marketers and educators looking to create interactive video. In this article we’ll break down how to make an interactive video and provide specific tips and tricks. What is an interactive video?  Interactive video is a digital engagement tool for two-conversation ...[Read More]

Ai Video Creation & Editing Platform GlossAi Raises $8 Million

Ai video is on fire, the category is absolutely exploding in popularity and GlossAi is a great of example of one of the companies changing the way content producers and brands are creating and editing video. GlossAi has announced it has raised $8 million in a seed funding round. The capital will be used to further expand the product and deliver on key roadmap items while at the same time scaling s...[Read More]

How To Create a Professional Video Website

Does your business produce a ton of online videos? Need a clean and professional way to present those videos on a website? If there answer to both of those questions is yes, then you are right place. In today’s hustle world, video websites have become a necessity for businesses, both large and small. A video website allows businesses to showcase their successes, corporate story, projects, pr...[Read More]

13 Video Software Companies That Got Funded in 2022

The online video platform and streaming market continues its rapid growth despite any economic turbulence. In 2023 the video software market is valued at over $3.2 billion USD and is expected to continue its climb to $4.6 billion by 2028. Reasons for this continued growth can be attributed to the rise in live streaming, specifically live shopping as well as the need for tools and editing software ...[Read More]

TikTok For B2B: Video Marketing Strategy Tips 2023

Are you a B2B business looking to creating a TikTok B2B video marketing strategy? This article includes some of the top tips for video marketers looking to take advantage of TikTok for B2B. If you are looking around the room and seeing people starring into their phones laughing, then there is a really good chance that those people are watching videos on TikTok. And, you’re probably thinking,...[Read More]

The Top 10 Best AI Video Maker Software Apps To Watch in 2023

Make video for social media and recorded presentations quickly and cost effectively using an AI video maker. AI video maker software is comprised of features that provide the ability to convert text-to-video and then trim or edit that video, apply effects and transitions and much more. With AI video maker software, marketers can produce videos at scale using a templated workflow. You’ll find...[Read More]

The Top Features Included in Video Hosting for Businesses in 2023

In 2023 37% of businesses will spend their video marketing budgets on video hosting software and platforms. Video hosting software for businesses has been around since the year 2000. Video hosting for business is a specific set of online video tools that enables companies to store, organize and stream videos online in conjunction with other marketing channels and initiatives. The best so...[Read More]

Why Businesses Should Focus On YouTube SEO In 2022

In the next decade, businesses would be well-served to focus on optimizing their YouTube SEO. This is not only because of the sheer number of people who use the platform but also because of how video content is changing. Over 42.9% of global internet users access YouTube on a monthly basis, this means even if you’re using a YouTube alternative there is a large potential customer pool youR...[Read More]

What is Screen Recording Software & Who Are The Top Vendors?

What is Screen Recording Software? Screen Recording Software is video software designed for computer screen recording and desktop capture, making it easy to create and share captured video from a computer or a mobile device. Screen Recording Software simply does: Captures or records any area of a computer screen and output either an image or video file. Provides tools for video editing and brandin...[Read More]

The 6 Best Text-to-Video AI Software Apps To Watch in 2022

One of the the best ways to create video quickly and cost effectively for social media is to use an AI video generator or editor to simplify your workflow. AI video generators make it easy to create videos faster. In this article we list the top 6 best text-to-video AI software apps to watch in 2022, but first, let’s go into the different types of AI video generation features are standard in...[Read More]

5 Types of Customer Generated Content In Video Marketing

User-generated content (UGC) is content on the internet that brand customers or users contribute to its making. The internet is filled with UGCs, and it mainly consists of videos, posts, and photos. In reality, UGC can be any content that the brand did not make by themselves, even though they can leverage it to rank better or for more visibility.  Video content is on the rise now as more cust...[Read More]

Best Video Production Strategies to Bridge the Gap Between Creativity & Data in Marketing

Video production for business is one of the crucial elements to building relationships with consumers. Advertising teams are where creative minds can collaborate and take unique approaches to attract customers and develop brand awareness. With video marketing, businesses are discovering its impact on consumers and utilizing more video content. However, technology is now making up an integral piece...[Read More]

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