content marketing

13 Video Software Companies That Got Funded in 2022

The online video platform and streaming market continues its rapid growth despite any economic turbulence. In 2023 the video software market is valued at over $3.2 billion USD and is expected to continue its climb to $4.6 billion by 2028. Reasons for this continued growth can be attributed to the rise in live streaming, specifically live shopping as well as the need for tools and editing software ...[Read More]

TikTok For B2B: Video Marketing Strategy Tips 2023

Are you a B2B business looking to creating a TikTok B2B video marketing strategy? This article includes some of the top tips for video marketers looking to take advantage of TikTok for B2B. If you are looking around the room and seeing people starring into their phones laughing, then there is a really good chance that those people are watching videos on TikTok. And, you’re probably thinking,...[Read More]

The Top 10 Best AI Video Maker Software Apps To Watch in 2023

Make video for social media and recorded presentations quickly and cost effectively using an AI video maker. AI video maker software is comprised of features that provide the ability to convert text-to-video and then trim or edit that video, apply effects and transitions and much more. With AI video maker software, marketers can produce videos at scale using a templated workflow. You’ll find...[Read More]

The Top Features Included in Video Hosting for Businesses in 2023

In 2023 37% of businesses will spend their video marketing budgets on video hosting software and platforms. Video hosting software for businesses has been around since the year 2000. Video hosting for business is a specific set of online video tools that enables companies to store, organize and stream videos online in conjunction with other marketing channels and initiatives. The best so...[Read More]

Why Businesses Should Focus On YouTube SEO In 2022

In the next decade, businesses would be well-served to focus on optimizing their YouTube SEO. This is not only because of the sheer number of people who use the platform but also because of how video content is changing. Over 42.9% of global internet users access YouTube on a monthly basis, this means even if you’re using a YouTube alternative there is a large potential customer pool youR...[Read More]

What is Screen Recording Software & Who Are The Top Vendors?

What is Screen Recording Software? Screen Recording Software is video software designed for computer screen recording and desktop capture, making it easy to create and share captured video from a computer or a mobile device. Screen Recording Software simply does: Captures or records any area of a computer screen and output either an image or video file. Provides tools for video editing and brandin...[Read More]

The 6 Best Text-to-Video AI Software Apps To Watch in 2022

One of the the best ways to create video quickly and cost effectively for social media is to use an AI video generator or editor to simplify your workflow. AI video generators make it easy to create videos faster. In this article we list the top 6 best text-to-video AI software apps to watch in 2022, but first, let’s go into the different types of AI video generation features are standard in...[Read More]

5 Types of Customer Generated Content In Video Marketing

User-generated content (UGC) is content on the internet that brand customers or users contribute to its making. The internet is filled with UGCs, and it mainly consists of videos, posts, and photos. In reality, UGC can be any content that the brand did not make by themselves, even though they can leverage it to rank better or for more visibility.  Video content is on the rise now as more cust...[Read More]

Best Video Production Strategies to Bridge the Gap Between Creativity & Data in Marketing

Video production for business is one of the crucial elements to building relationships with consumers. Advertising teams are where creative minds can collaborate and take unique approaches to attract customers and develop brand awareness. With video marketing, businesses are discovering its impact on consumers and utilizing more video content. However, technology is now making up an integral piece...[Read More]

Definition: What Exactly is Video Making Software in 2021?

In 2021 there are literally thousands of tools for creating professional looking video online. These video making apps are all focused around the idea of creating and editing professional quality videos quickly without downloading any software or requiring previous production skills. Web-based video making software generally leverages built-in templates which include: stock photos, videos, music a...[Read More]

A Guide to Video SEO in 2021

Video has become an essential part of marketing (check out some crucial video marketing statistics here). Getting your video created is one thing, having it ranked on search engines in another challenge. Having videos that rank well on search engines can help maximize the reach of your videos which means more potential viewers. This article covers the best Video SEO practices in 2021. Google algor...[Read More]

How to Boost Creativity in Video Production Through Brainstorming

How well your team works together is essential to completing projects and making progress on company goals. When personalities complement one another, work ethics match, and creative energies are in sync, it’s likely your team is highly productive.   But even in industries like video production, where an endless flow of creativity and collaboration is expected, you’ll face blocks that’ll...[Read More]

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