Video Hosting
Encoding vs Transcoding – How Do They Differ?
When you’re working on the video streaming process, you must have come across terms like “encoding” and “transcoding” processes. Usually, people get confused and consider these terms as synonyms, but that’s not true. Both the terms have their independent and dependent functions in the video processing technology, and you must understand the clear distinction between them. The video files cannot be...[Read More]
The 17 Best Video Hosting Software Platforms For Businesses in 2022
In 2022 48% of businesses will spend their video marketing budgets on video hosting software and platforms. With video marketing exploding and smaller businesses getting into the streaming content business, the market for video hosting and live streaming platforms is on the rise. This is because of the engagement video gets as opposed to reading and article or static content like images. Businesse...[Read More]
10 Best YouTube Alternatives For Hosting Video in 2021
It’s 2021 and while YouTube is the most popular video platform in the world, it now is clear that there are a number of restrictions that are making digital marketers and content makers alike look for alternatives. Whether you are looking for a non-branded video player without ads, or the ability to publish content that would be deemed ‘not acceptable’ to YouTube and their guidel...[Read More]
The Top Software For Secure Video Streaming and Watermarking in 2021
In today’s video streaming environment, security is precious and it is highly sought after. Video is not easy to protect and anyone with a screen recorder can steal your valuable content… that is until now! These software solutions make it easy to record, stream and protect video content for internal and sensitive communications. From Digital Rights Management (DRM) to encryption, pass...[Read More]
4 Video Hosting & Management Software Tools To Consider in 2021
This week’s featured vendors solve the complex challenge of video hosting, management and delivery — the basic and often forgotten, yet needed foundation for a successful video marketing strategy. To learn more about the video marketing software featured in this video, click on the links below: Brightcove Wistia JWPlayer Dacast You can find these software tools and over 500 other online vide...[Read More]
6 Online Video Platforms and Software Tools You Need in 2018
You’re being tasked with rolling out a video initiative this year and you may not quite know where or how to get started. Fear not, you’ve come to the right place, this post is surrounded by literally thousands of different video marketing resources and solutions here on 50Wheel that can help guide you. If you’re shopping for for new online video software for all stages of the pr...[Read More]
How To Effectively Deliver Online Video Into China
As more and more organizations focus on global growth in emerging economies so does the need for their marketing teams to deliver localized content into those markets. 83% of marketers today are using video to engage with their buyers, whether that’s video on a website, in email or on social media. For organizations based in the United States or Europe reaching viewers in those markets is fairly s...[Read More]
Online Video Platform Comparison: JWPlayer vs Wistia vs Kaltura
Looking for an online video platform? We’ve stacked JWPlayer, Wistia, and Kaltura side-by-side to show you how they compare so you can make the right decision for your video strategy.
How To Organize Your Video Marketing Content
You’ve produced some really great videos. You’ve gone through the process of selecting a video marketing platform to host and manage your content. Before uploading any videos you need to organize them. Here are a few of the most common organization methods found in video marketing platforms. Categories The most common method is “categories,” which sort your videos into broad collections that are s...[Read More]
5 Ways Marketers Use Video Platforms To Drive Conversion
5 Ways Marketers Use Video Platforms To Drive Conversion A list of key features to consider when evaluating video hosting platforms. Centralize and Brand Video Content The most important first step is to centralize all video assets, build a home for the content on your website. Marketers leverage a variety of video hosting products that offer tools for centralizing video content in a single easy-t...[Read More]
It’s Time To Play: Guess Which Video Player!
Ladies and gentle men, boys and girls, its time for our favorite blog game… Guess Which Video Player! In this game, we will present 4 different video player examples and you tell us in the comments section (or to yourself) the name of the video platform powering the the player. To make this a little bit easier, here is a bank of 12 video platforms from which the 4 are represented. WARNING: S...[Read More]
3 Limitations of Mobile Video Every Marketer Should Know
According to the industry experts, 2015 will be the year of mobile video growth. Whether they are talking about an increase in usage of services such as Netflix or Hulu, or in general, video experiences on mobile will be mastered this year. Mobile video has changed over the year for the better, but it is not yet at a point where it is caught up with the technology and features demanded by the mark...[Read More]
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