Templates & Guides

The Detailed Evolution of OTT Platforms Which Spans a Decade

Over the Top (OTT) media is a type of media service that allows users to access content directly using the internet. It bypasses all mediators in the process to serve the content directly to the viewers. What makes OTT a popular and better alternative over the traditional mediums is its flexibility across gadgets, convenience, and great value for money.  How OTT Differs from Traditional TV? D...[Read More]

Best Video Production Strategies to Bridge the Gap Between Creativity & Data in Marketing

Video production for business is one of the crucial elements to building relationships with consumers. Advertising teams are where creative minds can collaborate and take unique approaches to attract customers and develop brand awareness. With video marketing, businesses are discovering its impact on consumers and utilizing more video content. However, technology is now making up an integral piece...[Read More]

The Top Reasons Why Your Business Should Invest in Video Marketing

According to video marketing statistics, one minute of video is worth 1.8 million words! It’s no wonder that businesses should invest in using video marketing to show off their brands and meet their business goals. Video content has become increasingly popular for users to consume online since social media sites have increased dramatically. The main reason why brands choose to use video is d...[Read More]

When Do You Need Paid Video Distribution & How To Use It?

Marketing to expand and reach the right audience for your business or brand requires a lot of upfront work and effort put into creating posts and blogs across social media platforms, websites, and of course, video channels. Therefore, video distribution is one of the more vital aspects of marketing for your business and should play an integral part in your strategy.   Videos can present ...[Read More]

The State of Video Marketing in 2021: Full Report With Statistics

In 2020 the world changed forever with the global pandemic, with that change online video exploded as a primary means of communication and brand engagement. Now in 2021, we’re seeing continued growth from video viewers and video marketers alike — video marketing is the focus of the year. 50Wheel recently ran a consumer study looking to better understand the market’s plans for video this year. The ...[Read More]

Definition: What Exactly is Video Making Software in 2021?

In 2021 there are literally thousands of tools for creating professional looking video online. These video making apps are all focused around the idea of creating and editing professional quality videos quickly without downloading any software or requiring previous production skills. Web-based video making software generally leverages built-in templates which include: stock photos, videos, music a...[Read More]

A Guide to Video SEO in 2021

Video has become an essential part of marketing (check out some crucial video marketing statistics here). Getting your video created is one thing, having it ranked on search engines in another challenge. Having videos that rank well on search engines can help maximize the reach of your videos which means more potential viewers. This article covers the best Video SEO practices in 2021. Google algor...[Read More]

How to Boost Creativity in Video Production Through Brainstorming

How well your team works together is essential to completing projects and making progress on company goals. When personalities complement one another, work ethics match, and creative energies are in sync, it’s likely your team is highly productive.   But even in industries like video production, where an endless flow of creativity and collaboration is expected, you’ll face blocks that’ll...[Read More]

Benefits of Adding More Video Content to Your Business’ Internal Repertoire

Video is king in the world of content. It’s one of the most engaging ways to share a message. But while businesses everywhere have already embraced video for marketing, video for internal communications is still slowly picking up traction. Tapping into the power of video content — beyond real-time Zoom calls — can help you further differentiate your business by helping your team work better togeth...[Read More]

OTT App Localization: Expanding Internationally

Over-the-top (OTT) streaming services are on the rise in the United States and internationally. The global expansion of the OTT streaming service providers proves that the need for OTT app development is also expanding. To incorporate a positive global user experience – also known as global UX – into your OTT app build, you need a basic understanding of the specific culture you are building for. W...[Read More]

The Ultimate Skincare Guide for Remote Employees

As a remote worker, your days are full of video calls and Zoom meetings. At the end of the workday, you’re too exhausted to think about things like skin care but maybe you should. Stress, lack of sleep, and excessive screen time can wreak havoc on your skin and accelerate the process of aging. The good news is daily skincare doesn’t need to be complicated. In fact, all it takes is a few minutes in...[Read More]

4 Video Software Tools For Sales, Prospecting and Service

This week’s feature video software is focused on enabling better communication for front line sales and support teams. These tools make it easy to record, edit, publish and share video messages using popular email tools, CRMs and SMS messaging. To learn more about the video marketing software featured in this video, click on the links below: BombBomb Dubb Fluvid Covideo You can find these so...[Read More]

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