Templates & Guides
The Top Online Video Software Research Reports To Reference in 2019
If you are researching online video software and need good solid, reputable reports and data, we have you covered. Below are the top online video software research reports as of Q4 2018. 1. Personalized Video Creates Better Customer Service Experiences 2. Gartner’s 2018 Magic Quadrant for Enterprise Video Content Management 3. The State of Video in Education 2018 4. The State of Video in the Enter...[Read More]
The Rise of Video Automation Software in The Marketing Tech Stack
Over the last two years we have seen a huge rise in the number of software vendors working to solve the pain of creating, editing and distributing video. The goal of these tools is to reduce the amount of time spent shooting and editing video, transferring files and configuring them for campaigns, therefore removing the barriers preventing organizations from ramping up their video marketing effort...[Read More]
The Best Video Marketing Tools For Customer Support Teams in 2019
In 2018 we saw a rise in video software solutions addressing the needs of global customer support teams. A new set of video marketing tools emerged enabling brands to engage with customers post-sale in a whole new way. Video software for customer support and success enables organizations to: Empower customer support representatives to use personalized video to communicate with customers during th...[Read More]
The Most Important Video Marketing Statistics To Know in 2019
The case for video marketing keeps getting better and better. Brands have embraced video by injecting video content into email marketing, websites, mobile and smart TVs. Video content is now personalized, accessible and most importantly impactful to both creators and consumers alike. These valuable statistics tell the story of how online video is impacting consumers and businesses around the world...[Read More]
The Best Video Hosting Software To Keep on Your Radar For 2019
In 2019 we’ll see big changes from the video hosting industry, probably the biggest move will be the consolidation of vendors. With over 150+ online video platforms available for video hosting, the market is very fragmented and vendors are fighting to stay relevant and in most cases barely hanging on financially. One of the biggest contributors to the 2019 market consolidation is the b...[Read More]
7 Best Video Software Tools To Create Your Next Holiday Video
It’s that time of year again, it’s time to share the joy and cheer of the holidays with our customers, partners, employees and their families. For marketers this likely means putting together a holiday email campaign targeting a contact database. While it’s a good idea to send out a holiday card, you may want to think about being a little more creative this year to stand out from...[Read More]
5 Best Tools To Measure Your Video Marketing Performance
More than 50% of marketers believe that video delivers the best ROI. But if you’re investing time and money into creating video content, you will want to measure that yourself. If you can’t measure something, you can’t manage or improve on it. To make sure your videos are providing the best possible ROI, you need to monitor if you’re posting your content on the right channels, in front of the righ...[Read More]
Video Marketing Tutorial: How To Embed Video in Email
By including video in email you humanize your brand, increase trust and ultimately you’ll increase the response rate and engagement of your email campaigns. With that said, there are a number of big misconceptions about how video and email work together and the software tools needed to create successful video emails. One of the biggest video in email misconceptions is that, to get video and ...[Read More]
The Top 10 Video Marketing Blogs To Follow in 2019
With hundreds of video marketing experts around the world how to do you know who to follow and get advice from when it comes to video marketing? This article gets straight to the point and lists the Top 10 video marketing strategy blogs from around the globe (not counting 50wheel of course). If you’re reading this and have a video marketing blog of your own, please feel free to leave a link ...[Read More]
How to Boost Your Entire Marketing Strategy by Adding Video
We’re visual people living in a visual world. In fact, according to statistics from MIT, 90% of the information our brains process is visual. This would help explain why we’re constantly glued to our smartphone screens. For marketers not to appreciate this simple fact of biology and modern life would be detrimental to their advertising strategies. Take video for example. We all know how popular vi...[Read More]
4 Tools and Software To Automatically Create Videos
If you’re looking to automatically create videos in large batches or individually then you’ve come to the right place. This article outlines online video platforms and software that make it easy to automatically generate video content. Here’s a breakdown of the different types of auto-generating software available: Automatically generate a single video from a website, blog, socia...[Read More]
Top Questions To Ask Enterprise Online Video Platform Vendors in RFPs
If your company is like most enterprise organizations, 2019 is going to be a whole lot more about online video. In fact, over 80% of IT teams at global North American companies are planning on evaluating new online video technology in 2019. To be specific, in the context of this post, online video technology references video platforms that enable the upload/creation, broadcast, management and stre...[Read More]