Video Academies
Why Businesses Should Invest In Video Marketing Software?
By now video has established it’s place in the marketing mix. The campaigns we create, the messaging and stories we tell to entice and educate buyers are now all anchored with video content. Why do we invest so much of our budgets and resources into creating and distributing video content? Let’s take a look into the reasons why? Video for brand awareness 83% of buyers say they are much...[Read More]
How To Use Video For Internal Communications
Along with video marketing, marketers and HR teams are now creating video based learning experiences to get new employees onboarded quickly, share ideas and provide continuing education. In this post I will explain how to create effective video training experiences and how measure the impact they have on your business goals. Employee Video Training Video training is a perfect channel for conveying...[Read More]
Video Marketing Guide For Government and Public Agencies
Video marketing is not only transforming the way B2B and B2C businesses communicate, share, learn, and collaborate, but also world governments and public agencies. Global, national, and local governments, as well as NGOs are now taking advantage of online video across mobile, social, web, and soon to be home livingroom. If you are with a government or public agency looking to leverage online video...[Read More]
3 Ways Video Marketing Can Impact Customer Success
Although business video usage grown in the last few years, marketers still have trouble understanding how video can be integrated across business processes to drive revenue and customer retention. If video is not integrated into critical marketing campaigns it can be nearly impossible to measure its impact and ROI. This short blog post is a guide that breaks down how modern marketing teams create ...[Read More]