More and more brands are looking to find ways to better engage with consumers and build brand value and live video is the vehicle driving real results. Organizations have been live streaming video for as long as the technology has been available, well over a decade. Video marketers at these companies are broadcasting live presentations such as executive town halls and new product announcements gen...[Read More]
Compare the top video live streaming solutions ranging from basic tools to full-blown commercial grade broadcasting platforms. This set of the top 9 video live streaming software platform comparisons stacks features, pricing, customers and more — makes evaluating vendors for your live streaming needs a whole lot easier. 1 – Compare Livestream vs Ustream vs JWPlayer 2 – Compare Ir...[Read More]
It’s no secret that video live streaming enables brands to immediately, directly, and in real-time reach, and communicate with their audiences. Now that services like Facebook, YouTube, Instagram, and Twitter provide tools to make live streaming easier than ever, marketers alike are trying to figure out how to incorporate live into their video strategies. Why is live streaming so valuable for the ...[Read More]
How do Livestream and Ooyala stack up against each other? This slide share covers the details. Get information on the initial founding of the companies, how similar or different the CEOs are, marketing velocity, and more. To learn more about Livestream and Ooyala, visit their hub pages. Livestream, Facebook, Ooyala,Ustream | Company Showdown from Owler
The foundation of any video strategy, whether centered around marketing or training objectives, is the technology. There are a number of solutions out there to choose from including free options like YouTube. Before getting advanced with your marketing, stop and ask yourself: What goals am I trying to accomplish with video? The answers to that question will shape your shopping list or RFP when it ...[Read More]
This is a quick exercise to get Brightcove customers thinking about some of the most critical aspects of their use of that platform. Although this article is meant for Brightcove Customers, the same advice will apply to other platforms. First off, which level of account are you with Brightcove? There are three options (Express no longer offered) Express, Pro, Enterprise. Do you have a video chann...[Read More]
Vidizmo provides a platform with all the tools necessary to create, edit, distribute and measure live & on-demand interactive video presentations that can be used for everything from corporate communication to training & learning, marketing communications to customer service and education.