Hosting & Managing Video
25 Video Marketing Statistics That Every Marketer Should Know in 2020
Welcome to 2020, the year of global pandemics, recessions, job loss and a new lifestyle of working from home. I think it’s fair to say that the world has changed and how we use video today is not the same as it was yesterday. In fact, we bet your mom or your relatives didn’t even know what Zoom meeting was before this year. What we’re getting at is, online video is exploding unex...[Read More]
The Top 10 Free Video Marketing Software and Apps of 2020
Video marketing is now accessible to anyone. Once an expensive endeavor that required hiring and working with a production agency — video marketing is now commoditized and available to all. Even those with no budget. That’s right, today you can create, edit, enrich and distribute online videos both live and on demand for free! So if you’re just getting started video marketing and...[Read More]
Top 5 Free Screen Capture Software Tools For Making Videos at Home
Now that we're all stuck at home, we're all glued to our computer and TV screens. Creating videos in today's environment now comes with a ton of restrictions, such as you can't physically get a crew together right now to run production.
The Best Online Video Software For Employees Working Remote
Given the current condition of most of the globe’s population and workforce quarantined in their homes we felt it relevant to write this short article. For most professionals it has become a new reality that they may need to work from home or have the capability to do so. Makes sense as long as you are not a brick and mortar business and don’t rely on a store front to conduct transacti...[Read More]
The 2020 Business Video Marketing Strategy Guide
Video is the most powerful modern communications channel and when used properly, video can transform communities, share new ideas at lightning speed, and drive immediate action from viewers. However, with that said, video is also the most complicated medium. From production and editing, distribution and driving engagement, to analytics and reconciliation, the demands of the video process lifecycle...[Read More]
The Best Video Hosting Software To Keep on Your Radar For 2019
In 2019 we’ll see big changes from the video hosting industry, probably the biggest move will be the consolidation of vendors. With over 150+ online video platforms available for video hosting, the market is very fragmented and vendors are fighting to stay relevant and in most cases barely hanging on financially. One of the biggest contributors to the 2019 market consolidation is the b...[Read More]
How to Boost Your Entire Marketing Strategy by Adding Video
We’re visual people living in a visual world. In fact, according to statistics from MIT, 90% of the information our brains process is visual. This would help explain why we’re constantly glued to our smartphone screens. For marketers not to appreciate this simple fact of biology and modern life would be detrimental to their advertising strategies. Take video for example. We all know how popular vi...[Read More]
Best Video Players and Platforms That Offer White Label for Mobile Apps
More and more mobile app developers are including video capabilities in their products as video is now easily consumed on mobile. Behind the video is a technical infrastructure supporting delivery, storage and management of video files. Whether you’re developing an app with a basic video player integration or something more advanced with video capture, upload, and distribution functionalitie...[Read More]
Top Video Streaming Technology Trends and Stats in 2018
As 2018 heads into the final of months of the year, data is now available which provides a transparent snapshot of the key trends and issues in video technology from a very technical perspective. This list of top video streaming technology trends and stats pulls back the curtain and reveals what’s happening with the technology powering most mainstream video software that’s out on the m...[Read More]
25 Stats That Show How Enterprises Have Adopted Online Video in 2018
By now nearly 95% of businesses have adopted online video as communications tool for either sales and marketing or internal communications. This article highlights key data points and stats that tell the story on how enterprises are adopting video. What are companies using video for? Internal Communications: 85% of enterprises are using video for internal communications such as on-demand company u...[Read More]
4 Features Your Enterprise Video Platform Should Include
It’s clear that companies are doing more with video today. With the increase in demand for video comes the need for more content, better distribution and of course monetization. As you plan out your video strategy its important to make sure you are purchasing the right enterprise video platform for you organization. Technology that’s centralized, relevant and can scale to meet your nee...[Read More]
Choosing a Video Platform: What To Evaluate For Video Email Marketing
Online video has become the essential tool for businesses to effectively communicate with their audiences, potential customers, employees and other stakeholders. As video’s importance rises so do the technologies that enable online video such as hosting, distribution, monetization, publishing, collaboration, interactivity and content creation software tools. The demand for video content creation h...[Read More]