Hosting & Managing Video
Video Software Platform News: February 2023
Welcome to our first addition of video software platform news for the month of February 2023. This month’s update gives a snapshot of the video editing software market, corporate online video vendor Qumu is acquired, Vimeo and Kaltura cut their workforce and more. This month’s video software vendor news and updates: A Snapshot of the the video editing software market A study by Fact.MR...[Read More]
The Top Video Hosting Platforms Designed For Businesses in 2023
Video marketing platforms are video hosting and streaming software packaged together with tools that enable businesses to utilize video across external and internal communication channels. Next generation video marketing platforms provide businesses with all-in-one solutions for every video marketing need. In this article we review what we consider to be the top 5 best video hosting platforms desi...[Read More]
The 12 Best Video Platform Slack Apps in 2023
Are you looking for a way to send or share a YouTube, Vimeo or other 3rd party video on Slack? If so you have come to the right place. Uploading large video files like recorded meetings or other bulky long-form video content to slack can be problematic and frankly Slack is not designed to handle those use cases out of the box. Slack’s strategy for video relies on the many online video apps a...[Read More]
The Top Features Included in Video Hosting for Businesses in 2023
In 2023 37% of businesses will spend their video marketing budgets on video hosting software and platforms. Video hosting software for businesses has been around since the year 2000. Video hosting for business is a specific set of online video tools that enables companies to store, organize and stream videos online in conjunction with other marketing channels and initiatives. The best so...[Read More]
Video Commerce Guide: What is Livestream Shopping?
Livestream shopping is real-time live shopping experiences that give shoppers the ability to engage and buy products and services in real-time while watching a live video broadcast. Most livestream shopping experiences mimimic shows that you would find on the popular home shopping network TV channel QVC. Livestream shopping is rapidly increasing in popularity and is one of the easiest ways for buy...[Read More]
Why Businesses Should Focus On YouTube SEO In 2022
In the next decade, businesses would be well-served to focus on optimizing their YouTube SEO. This is not only because of the sheer number of people who use the platform but also because of how video content is changing. Over 42.9% of global internet users access YouTube on a monthly basis, this means even if you’re using a YouTube alternative there is a large potential customer pool youR...[Read More]
Encoding vs Transcoding – How Do They Differ?
When you’re working on the video streaming process, you must have come across terms like “encoding” and “transcoding” processes. Usually, people get confused and consider these terms as synonyms, but that’s not true. Both the terms have their independent and dependent functions in the video processing technology, and you must understand the clear distinction between them. The video files cannot be...[Read More]
The 15 Best OTT Platforms To Build Your Own Streaming Service in 2022
In 2022 you need to be everywhere your audience is, including mobile and now TV. In the last couple of years alone, the move to connected TV streaming has exploded with everyone from Apple to your indi-film company creating content and streaming apps for the home. TV streaming video apps are also known as OTT or “over-the-top” services. A few years ago, OTT apps were reserved for large...[Read More]
The 17 Best Video Hosting Software Platforms For Businesses in 2022
In 2022 48% of businesses will spend their video marketing budgets on video hosting software and platforms. With video marketing exploding and smaller businesses getting into the streaming content business, the market for video hosting and live streaming platforms is on the rise. This is because of the engagement video gets as opposed to reading and article or static content like images. Businesse...[Read More]
The Top 10 Video Marketing Lessons and Courses of 2021
If you are looking for a collection of expert video marketing courses, lessons and master classes, we have got a treat for you. First off you should check out 50Wheel TV, the world’s largest collecting of video marketing tutorials, covering everything from video creation strategies to social media live streaming. With hundreds of video lessons posted to our video channel this year, its hard ...[Read More]
The Detailed Evolution of OTT Platforms Which Spans a Decade
Over the Top (OTT) media is a type of media service that allows users to access content directly using the internet. It bypasses all mediators in the process to serve the content directly to the viewers. What makes OTT a popular and better alternative over the traditional mediums is its flexibility across gadgets, convenience, and great value for money. How OTT Differs from Traditional TV? D...[Read More]
Best Video Production Strategies to Bridge the Gap Between Creativity & Data in Marketing
Video production for business is one of the crucial elements to building relationships with consumers. Advertising teams are where creative minds can collaborate and take unique approaches to attract customers and develop brand awareness. With video marketing, businesses are discovering its impact on consumers and utilizing more video content. However, technology is now making up an integral piece...[Read More]