content creation

The Top 10 Free Video Marketing Software and Apps of 2020

Video marketing is now accessible to anyone. Once an expensive endeavor that required hiring and working with a production agency — video marketing is now commoditized and available to all. Even those with no budget. That’s right, today you can create, edit, enrich and distribute online videos both live and on demand for free! So if you’re just getting started video marketing and...[Read More]

The State of Video Content Creation and Content Marketing in 2020

This year has been quite exciting so far to say the least. The impact of COVID-19 has shattered all of our plans for the year both personal and professional. In fact, most businesses are having to rewrite their goals and projections for the remainder of 2020. Given all this global flux, where do businesses stand with video content creation? Specifically, what types of videos are businesses plannin...[Read More]

How to Supercharge Your Social Media Strategy With Video Content

Social media videos have now become a staple in every savvy business digital marketing campaign. The allure of it is quite simple: in this immediacy era where internet users are bombarded with tons of digital content, consuming engaging and straightforward ones can be so much meaningful. That’s why social media videos are such a breath of fresh air for internet users. For a savvy digital marketer ...[Read More]

A Guide To Google’s Free Video Making Tool: YouTube Video Builder

Google has launched YouTube Video Builder, a new video software creation tool aimed at small businesses and social marketers that need a simple, low-cost way to create videos with minimal effort or technical know-how. Since Video Builder is still new, to get access you will need: Video Builder is very easy to use with the key features designed to animate a your branded static assets such as images...[Read More]

Top 5 Free Video Making Software Apps That Are Completely Online

Today anyone can create a video online in a few minutes without any technical expertise or background. Whether its recording from your web cam, uploading video clips from your computer or using pre-existing templates and animated slides to form an explainer video, video making software apps are accessible and a content marketer’s best asset. The most common types of video making software: Vi...[Read More]

7 Tips for Creating Videos for a Global Audience

Video has become a highly influential marketing tool for reaching the global audience. If done right, video content can spread global awareness about your brand, help you achieve a closer connection with your audience, and take your business to the next level.  What makes video the best choice for the international audience is that the video audience is massive. According to research, 78% of ...[Read More]

The Rise of Video Automation Software in The Marketing Tech Stack

Over the last two years we have seen a huge rise in the number of software vendors working to solve the pain of creating, editing and distributing video. The goal of these tools is to reduce the amount of time spent shooting and editing video, transferring files and configuring them for campaigns, therefore removing the barriers preventing organizations from ramping up their video marketing effort...[Read More]

How To Automatically Turn Blog Posts Into Videos

One of the biggest barriers content marketers face is the cost of creating good quality content consistently at scale. Whether you’re a small business or a large enterprise, one thing is for certain, we all face the same hurdles when it comes to video production: budget, resources and time. This leaves us asking the following questions: How can I create more video? How can I create more vide...[Read More]

4 Innovative Video Software Tools To Add To Your Marketing Stack in 2018

Here at 50Wheel we see a lot of online video software, A LOT! With over 400 video solution vendors listed in our directory and the number growing every day, the momentum makes it hard to slow down and smell the roses (sort of speak). A least once a week a vendor will catch our attention because they are doing innovative things such as solving unique new video challenges or reinventing technology t...[Read More]

The Video Content You Should Create For Your Business

Depending on how much of your video marketing plan has already been developed, the videos you choose to produce can vary. A majority of the organizations we surveyed in 2017 produced and distributed between 12-50 videos during the year. Given that benchmark its ultimately up to you to decide what kind of video will be best for the organization. Here are the most common types of business video: Bra...[Read More]

How to Get Started Creating Your Video Content Strategy

If you’ve been investigating and evaluating video platforms for your organization then you are on your way to video marketing success. The technology alone won’t make your strategy successful, you need to consider video content creation plan. In this short article we’ll focus on content creation for video marketing and strategy ideas and questions to consider. When creating a vid...[Read More]

Choosing a Video Platform: What To Evaluate For Content Creation

Online video has become the essential tool for businesses to effectively communicate with their audiences, potential customers, employees and other stakeholders. As video’s importance rises so do the technologies that enable online video such as hosting, distribution, monetization, publishing, collaboration, interactivity and content creation software tools. The demand for video content creation h...[Read More]

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