list
Are You a Video Marketing Master?
Complete this 1-minute assessment to see how you stack up against other video marketers. What level are you at? Provide your email address below and we’ll send more tips and tricks on how you can improve your video marketing strategy.
5 Steps To Video Personalization
Video personalization is a high performing content strategy that marketers will leverage to drive more meaningful engagements and journeys with prospects and customers. There are 5 steps involved with creating a personalized video, the infographic below outlines them. The Audience | Determine which contacts are the targets that will receive the personalized video and the context in which they shou...[Read More]
10 Secrets To Video Marketing Success
10 Secrets For Video Marketing Success Here are 10 insider secrets for video marketing success. Of course success means something different to us all, but following these tips will lead you and the path to measurable video marketing return. Educate The Audience Videos are a great way to educate your market on your products, services and convert prospects to customers. Provide a value add in each v...[Read More]
5 Vidyard Alternatives
Looking for Vidyard alternatives? Look no further, here are 5 other amazing video marketing platforms your company can compare to Vidyard. Click on the list below to get started. 5 Vidyard Alternatives Looking for Vidyard alternatives? Look no further, here are 5 other amazing video marketing platforms your company can compare to Vidyard. Click on the list below to get started. Brightcove Brightco...[Read More]
4 Free Video Email Templates For Download
Here are 4 free video email templates that marketers can download right now and use to drive real results in their campaigns. 4 Free Video Email Templates Here are 4 examples of free video email templates that marketers can use to drive real results with their campaigns. You can download each template by clicking on the links in each template’s description. Wistia’s Free Email Template...[Read More]
10 Video Landing Page Templates
To successfully execute email campaigns that feature video, you need to make sure you have well thought out video landing pages. All video landing pages are unique to their use case, but the best take into consideration these 3 rules: The video is the most prominent asset on the page. A strong call-to-action is placed in or around the video player. The video player does not fade to back and pushes...[Read More]
4 Tools To Jumpstart Your Video Personalization
Here are 4 tools marketers can use to create personalized video campaigns for prospects and customers. To learn more about video personalization in general, you can read these resources: How To Build A Personalized Video Campaign How To Launch a Personalized Video Campaign How To Integrate Video Into Your Personalization Strategy What are your plans with personalized video? Find out ...[Read More]
A Look at How Hospitals Are Using Video Marketing
Most of the time here at 50Wheel we discuss video marketing in a broad sense as it applies across verticals and use cases. Rarely do we highlight or compare video strategy as it relates to specific verticals. So we’d thought we would give it a try. In this post we willl look at how hospitals and HMOs like Kaiser Permanente are leveraging video for dozens of uses in a medical context, where measure...[Read More]
5 Ways To Kick Off Your Video Marketing Strategy
By the end of 2017 nearly 80% of the buyer’s journey will be driven primarily through digital content such as video, according to Forrester Research. So why haven’t more companies embraced video in their marketing efforts? The simple answer is fear and lack of strategy. The fear comes from a long list of misconceptions… It’s too expensive. It’s too complicated. It will take too much time. Th...[Read More]
Video Marketer’s Resource Bundle
With the holidays upon us it time to reflect on the year past and start planning for new beginnings, strategies and budgets. As you prepare for success in the new year you may want to consider these 10 video marketing resources as your guiding source. 1. 13 Essentials for Creating Your Next Marketing Video There’s no doubt that online video is popular these days. In fact, 59% of executives would r...[Read More]
The 5 Best Video Email Templates
If you haven’t yet realized, video and email have quite a strong relationship and a very critical task to perform in any marketing lifecycle. Without email, presenting video would be a lot harder and not as fun. We put together this short list to give you 5 actionable examples of video email templates that can be downloaded and used right away in your marketing campaigns. Although we wish th...[Read More]
Bundling Video Content Marketing
This month I had the opportunity to work with a really unique company, a brand I would not normally run into or think about much on a daily basis, except that one of my good friends and fellow marketers, Evy Wilkins runs marketing there. The brand is UNYQ, a hot new company that uses 3D printing technology to produce lines of fashionable prosthetics for amputees. Evy and I worked together at Vidca...[Read More]