Video Live Streaming
Expert video live streaming strategy, advice, software and much more. Access to the top guides, apps and templates for leveraging live video.
How To Create A Shoppable Video
Shopping today is a lot different than it was just a few years ago. With the explosion of social media and the rise of influencers, retail brands have a new avenue to get their merchandize to market, shoppable video. Shoppable video is a type of video content that integrates e-commerce functionality directly into the video itself, allowing viewers to make purchases without leaving the video player...[Read More]
The 15 Most Common Interactive Video Use Cases For Businesses
If you are looking to take your video marketing to the next level and engage audiences with digital experiences that drive conversation, interactive video is the vehicle to do that. In this article we will define what interactive video is, how to use it, the KPIs to measure success and the most common use cases. What is interactive video? Interactive video is a form of multimedia content that allo...[Read More]
The Top 6 Video Streaming Software Platforms in China
China has a unique digital landscape due to government regulations and internet censorship, which affects the availability of online video software platforms. However, there are still many popular video software platforms that work in China, which we will explore in this article. Online video software platforms in China and the US differ in several ways, mainly due to differences in regulations, c...[Read More]
How to Use Zoom Webinars For Corporate Town Hall Meetings
A corporate town hall meeting is typically an all-hands meeting where employees are brought together to hear updates from senior management, ask questions, and discuss important topics. Corporate town hall meetings are an essential part of a company’s internal communication strategy. They provide an opportunity for senior management to share updates, achievements, and future plans with emplo...[Read More]
5 Video Streaming Platforms For Corporate Communications
Innovative businesses of all sizes are using online video as the primary means for corporate training, internal communication, product releases, demos, advertising, sales pitches, and much more. These businesses are leveraging enterprise video platforms to not only host and stream video content but also enable their teams to create, share and collaborate using video. Video streaming platforms for ...[Read More]
5 Live Shopping Apps For Your Online Store in 2023
One area of online video that is set to continue its trajectory is live stream shopping and live commerce. This popular form of interactive live video shopping first gained popularity in Asia before reaching the West. Thanks to services like TikTok and Instagram, audiences are already captive and ready to make purchases in real-time. Video Commerce Guide: What is Livestream Shopping? Live shopping...[Read More]
Video Commerce Guide: What is Livestream Shopping?
Livestream shopping is real-time live shopping experiences that give shoppers the ability to engage and buy products and services in real-time while watching a live video broadcast. Most livestream shopping experiences mimimic shows that you would find on the popular home shopping network TV channel QVC. Livestream shopping is rapidly increasing in popularity and is one of the easiest ways for buy...[Read More]
The Top 12 Free and Paid Video Live Streaming Software in 2022
Last year live video exploded and more vendors than ever jumped into the space creating a toolbox of options to broadcast live on popular social media sites and across the internet. While live streaming software used to be bulky, expensive and super cumbersome, today’s options are light, self-contained in the browser and super affordable if not free to use. Did I mention powerful? In 2022, l...[Read More]
How to Leverage Live Streaming to Boost Sales
The advent of social media has fueled a surge of visual content, such as images and videos on every platform. Some social channels are even designed only to host and share videos that allows users to consume this content format way easier. Not to mention that videos will make up around 82% of internet traffic in 2022, suggesting that this type of content is preferable for many people. Theref...[Read More]
5 Top Rated Video Apps For Shopify Stores in 2021
Online video has proven to increase conversion on the web, especially when paired with ecommerce and web store experiences. This article focuses on web stores built on Shopify. If you’ve chosen Shopify to manage your store, it is now easier than ever to add video to your commerce experiences From product video creation, video galleries, video player presentation, live streaming and more, the...[Read More]
The Top Tips for Making Your Live Streams Effective in 2021
Few types of content, if any, are more engaging than a live stream. When you go live, you can interact with your audience in real-time. This two-way communication is the perfect opportunity to solidify your customer relationships and bring value to your audience. But live streaming isn’t always effortless. You can’t edit out the blunders, which means you need to proactively prevent issues before y...[Read More]
Is Your Video Software Compatible with the Common Streaming Protocols?
Mobile video streaming traffic is on the rise, and as recent studies suggest, overall internet video traffic will account for 82% of internet traffic in 2022. It is for this reason it is vital to understand common streaming protocols and how to use those to create high-quality streaming experiences. Below, you will learn what they are and how each one can benefit your stream. Why Strea...[Read More]