product marketing

5 Top Rated Video Apps For Shopify Stores in 2021

Online video has proven to increase conversion on the web, especially when paired with ecommerce and web store experiences. This article focuses on web stores built on Shopify. If you’ve chosen Shopify to manage your store, it is now easier than ever to add video to your commerce experiences From product video creation, video galleries, video player presentation, live streaming and more, the...[Read More]

How Ecommerce Companies Can Attract More Customers With Video

your ecommerce website or brand store to attract more customers? Focus on brand and product awareness with online video. To us that means discoverability and one of the best ways to get discovered is via search engines — good thing Google loves video. Having video content on key product pages will help push those pages up the search rankings where video is a best match for the searcher’s int...[Read More]

The Best Video Platforms For Product Marketing and Ecommerce

Product marketers looking for an easy way to publish product videos on pages and ecommerce websites, look no further. Here are the top video platforms for product marketing. 1 – Brightcove Brightcove provides the leading video marketing platform as verified by Gartner and Forrester. Brightcove’s Video Marketing Suite product gives marketers the tools they need to easily place product videos ...[Read More]