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The Best Video Platforms For Product Marketing and Ecommerce

Product marketers looking for an easy way to publish product videos on pages and ecommerce websites, look no further. Here are the top video platforms for product marketing. 1 – Brightcove Brightcove provides the leading video marketing platform as verified by Gartner and Forrester. Brightcove’s Video Marketing Suite product gives marketers the tools they need to easily place product videos ...[Read More]

Shoppable Video Vendor Comparison: TVPage vs Liveclicker vs Brightcove

Today interactive video makes it easy to provide buyers with in-video shopping experiences. Imagine watching a video online and seeing items featured in the video become ‘click-able,’ you click on those hot spots and a product brief appears in the video. You then add the item to a shopping cart – that’s shoppable video. Below we stack three video solutions that can make you...[Read More]

The Top 10 Video Marketing Meetups Around The World

A comprehensive list of the top video marketing meetups and networking events across the globe. Browse the list, attend, meet other video marketing professionals, get strategy advice and more. 1 – YouTube & Online Video Pros London, England YouTube & Online Video Pros is for online video professionals, hobbyist, and those that aspire. Presentation and meeting topics focus on the late...[Read More]

The Best Online Video Platforms To Look at In 2017

From content creation to video hosting, analytics, interactive video, video for sales platforms, and YouTube tools — what systems are plugged into your video marketing stack? 50Wheel spent the last year researching the online video platform market and below is a link to detailed online video platform buyer’s guide that reviews the best online video platforms for marketers available in ...[Read More]

The Top Video Marketing Research Reports From 2016

With the year coming to a wrap, there is no better time than now to start planning for 2017. This quick and helpful post outlines the top 5 sources from video marketing and online video research available on the web. Find below published reports from Forrester, Gartner, Content Marketing Institute, IAB, and more. 1 – The Forrester Wave™: Online Video Platforms For Sales And Marketing, Q4 201...[Read More]

16 Video Content Ideas For Businesses Building A Strategy

1 – Product Videos One of the best types of videos you can create if you sell products or services are product videos. Product videos are a great way to use video to describe each product that you want to promote. Simple ideas would be to display the product and talk about it’s details, etc. If its software, a simple screen recording with voiceover will work. Remember to highlight the busine...[Read More]

The 7 Best Mobile Apps For Creating Business Video

The power of video production is now more than ever in the hands (literally) the average smart phone user. Regardless of the mobile devices you own, there are amazing new apps you can download and instantly to use to create videos and market to your audience on your website and social channels. Although video apps may differ from iOS to Android, the fast-evolving segment are apps focused on video ...[Read More]

Video For Sales Software Comparison

Modern sales teams use the power of video to send personalized email outreach to build trust and break down the barriers that traditionally exist today with emails. This video for sales software comparison chart details the top three premium video tools available for sales professionals and teams. Stack up these solutions and see how they compare based on a standard set of features such as: record...[Read More]

20 Video Marketing A/B Testing Ideas Worth Exploring

When it comes to any aspect of marketing A/B testing a key component for knowing what works and doesn’t. Today the same rules can be applied to online video and video marketing as they do with other web content. There are a number of ways marketers can A/B test videos, here are some ideas around A/B testing worth exploring: Try different video titles, this simple change can help determine which ti...[Read More]

4 Video Tools To Help Close More Deals

Here are 4 video tools to help your sales team close more deals, welcome to video for sales. These selected tools are designed for individual sales professionals and teams looking to include video in outgoing messaging and emails. This category of video is becoming increasingly important as Forbes reported in 2013. 65% of executives that watched a video visited a vendor’s website right after...[Read More]

What’s The Importance of Single Sign-On In Your Online Video Strategy?

When it comes to implementing video across your organization, you’ll most likely be managing video that’s public facing, generally for marketing purposes, and also sensitive content destined for a controlled authenticated audience. There are a number of technology options and methods to protect video content, this post covers what we would consider to be the most scalable and easy to use, Single S...[Read More]

What’s New In Video Marketing In November

Welcome to November’s edition of What’s New. This month brings more interactive video resources. See our Interactive Video Platform Buyer’s Guide and The Top 10 Free Interactive Video Tools below. You’ll also find our newest software category: Video For Sales quite interesting. Visit the website to learn how you can easily record and upload videos to be included in personal...[Read More]

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