With the year coming to a wrap, there is no better time than now to start planning for 2017. This quick and helpful post outlines the top 5 sources from video marketing and online video research available on the web. Find below published reports from Forrester, Gartner, Content Marketing Institute, IAB, and more. 1 – The Forrester Wave™: Online Video Platforms For Sales And Marketing, Q4 201...[Read More]
1 – Product Videos One of the best types of videos you can create if you sell products or services are product videos. Product videos are a great way to use video to describe each product that you want to promote. Simple ideas would be to display the product and talk about it’s details, etc. If its software, a simple screen recording with voiceover will work. Remember to highlight the busine...[Read More]
The power of video production is now more than ever in the hands (literally) the average smart phone user. Regardless of the mobile devices you own, there are amazing new apps you can download and instantly to use to create videos and market to your audience on your website and social channels. Although video apps may differ from iOS to Android, the fast-evolving segment are apps focused on video ...[Read More]
Modern sales teams use the power of video to send personalized email outreach to build trust and break down the barriers that traditionally exist today with emails. This video for sales software comparison chart details the top three premium video tools available for sales professionals and teams. Stack up these solutions and see how they compare based on a standard set of features such as: record...[Read More]
When it comes to any aspect of marketing A/B testing a key component for knowing what works and doesn’t. Today the same rules can be applied to online video and video marketing as they do with other web content. There are a number of ways marketers can A/B test videos, here are some ideas around A/B testing worth exploring: Try different video titles, this simple change can help determine which ti...[Read More]
Here are 4 video tools to help your sales team close more deals, welcome to video for sales. These selected tools are designed for individual sales professionals and teams looking to include video in outgoing messaging and emails. This category of video is becoming increasingly important as Forbes reported in 2013. 65% of executives that watched a video visited a vendor’s website right after...[Read More]
When it comes to implementing video across your organization, you’ll most likely be managing video that’s public facing, generally for marketing purposes, and also sensitive content destined for a controlled authenticated audience. There are a number of technology options and methods to protect video content, this post covers what we would consider to be the most scalable and easy to use, Single S...[Read More]
Welcome to November’s edition of What’s New. This month brings more interactive video resources. See our Interactive Video Platform Buyer’s Guide and The Top 10 Free Interactive Video Tools below. You’ll also find our newest software category: Video For Sales quite interesting. Visit the website to learn how you can easily record and upload videos to be included in personal...[Read More]
In this short yet powerful article you will find a list of the top 10 free interactive video tools available for marketers. The software solutions assembled in this post are 100% free and can be configured and setup in minutes. If you are looking to enrich your videos with call-to-actions, tags, ecommerce and learning experiences, you have come to the right place. Now, onto the list. WIREWAX is an...[Read More]
The video marketing landscape is quickly evolving and interactive video is at the center of it. In October we’ll be delivering new profiles and reviews on a number of interactive video software solutions along with an interactive video buyer’s guide. Stay tuned for the guide and check out the other happenings and solutions below. Are You a Video Marketing Master? Take our 1 minute asse...[Read More]
Get a detailed feature comparison of SnapApp vs HapYak vs Adways. See how these three solutions stack up against each other and get a clear idea which one is right for you. To get started use the chart below.
Complete this 1-minute assessment to see how you stack up against other video marketers. What level are you at? Provide your email address below and we’ll send more tips and tricks on how you can improve your video marketing strategy.