Video is king in the world of content. It’s one of the most engaging ways to share a message. But while businesses everywhere have already embraced video for marketing, video for internal communications is still slowly picking up traction. Tapping into the power of video content — beyond real-time Zoom calls — can help you further differentiate your business by helping your team work better togeth...[Read More]
The companies that are leading the charge today are using video in an incredibly impactful way to differentiate from competitors, and raise brand and product awareness among prospective customers, partners and employees. From sales enablement, product marketing, executive communications and human resources, companies are using video as a cost-effective tool across all departments, helping to gener...[Read More]
Whether you work for a small-to-medium sized business or a global enterprise, you know how challenging it can be to get all of your teammates together for an in-person meeting. With remote teams working in different geographical locations and time zones, it can be almost impossible to schedule an internal product introduction or sales training. Why not use video instead and reap the following bene...[Read More]
If you’re an educator working with online video in the classroom or aspiring do so, this article is for you. In 2019 both K-12 and higher-educational institutions adopted video at a higher rate than ever before. This rise in adoption mostly driven by a new generation of students that use video in every aspect of their lives and demand the same experience in the classroom. We’ve assembl...[Read More]
If your company is like most enterprise organizations, 2019 is going to be a whole lot more about online video. In fact, over 80% of IT teams at global North American companies are planning on evaluating new online video technology in 2019. To be specific, in the context of this post, online video technology references video platforms that enable the upload/creation, broadcast, management and stre...[Read More]
Making sense of online video analytics can be an overwhelming task given the amount of data that video provides us today. In this article we attempt to simplify video analytics by surfacing the most important reporting metrics across common use cases. Baseline and general video measurement metrics across all use cases Internal use cases and related metrics External use cases and related metrics Ba...[Read More]
Most people know transcripts as they relate to online video as “closed captioning.” Video transcripts are a great way to provide viewers with an enhanced way to engage with your video content. There are valuable reasons why you should consider transcripts for all your videos. Video transcription is important for video SEO and some organizations require them for ADA compliance.Here are a few reason...[Read More]
You’ve rolled out an online video strategy across your company. The marketing team is using video to drive demand, the product team has a video library that details your product, and the HR team has an internal video portal for employees. Videos across your deployment are streaming only, meaning that they can’t be downloaded or accessed offline. Videos are viewable on any device, but your sales te...[Read More]
Click the link above to continue or CANCEL