Along with video marketing, marketers and HR teams are now creating video based learning experiences to get new employees onboarded quickly, share ideas and provide continuing education. In this post I will explain how to create effective video training experiences and how measure the impact they have on your business goals, but first, some statistics that highlight the importance of video for int...[Read More]
Whether you work for a small-to-medium sized business or a global enterprise, you know how challenging it can be to get all of your teammates together for an in-person meeting. With remote teams working in different geographical locations and time zones, it can be almost impossible to schedule an internal product introduction or sales training. Why not use video instead and reap the following bene...[Read More]
You’ve rolled out an online video strategy across your company. The marketing team is using video to drive demand, the product team has a video library that details your product, and the HR team has an internal video portal for employees. Videos across your deployment are streaming only, meaning that they can’t be downloaded or accessed offline. Videos are viewable on any device, but your sales te...[Read More]
Although business video usage grown in the last few years, marketers still have trouble understanding how video can be integrated across business processes to drive revenue and customer retention. If video is not integrated into critical marketing campaigns it can be nearly impossible to measure its impact and ROI. This short blog post is a guide that breaks down how modern marketing teams create ...[Read More]
Have you heard the saying: “Training is the new marketing?” Well its true, your tutorial or training content is more valuable pre-sales then it may be once you have started the on boarding process. The great news for marketers is that most companies/organizations have already put the time and money into creating this type of content. Today most likely, the videos are sitting on YouTube...[Read More]
According to the industry experts, 2015 will be the year of mobile video growth. Whether they are talking about an increase in usage of services such as Netflix or Hulu, or in general, video experiences on mobile will be mastered this year. Mobile video has changed over the year for the better, but it is not yet at a point where it is caught up with the technology and features demanded by the mark...[Read More]
Video Hosting Basics – The State of Online VideoWelcome to Video Hosting 101, the first lesson in our series. Before we get started, we’re going to go over some video stats I’m talk about the market in general. These stats are for the year 2015. Here are five stats to consider and maybe why you’re watching this video right now. The first one, which is the most important, is...[Read More]
If you don’t know VIDIZMO, you should. VIDZMO provides solutions for training, compliance, corporate communication, knowledge-sharing and organizational development for small to midsize organizations, educational institutions, government and healthcare. VIDIZMO features a full suite of tools for online video, including Live Presenter and Recorder, On-Demand Presenter, Advanced Analytics, Tes...[Read More]
Brainshark, a company that provides video sales enablement solutions has launched the Brainshark Sales Accelerator. The new product provides high-impact, centrally accessible solutions for sales onboarding and continuous training, prospecting, coaching and engagement – increasing conversations with customers and prospects to win more deals in less time. The new solution also helps managers better ...[Read More]
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