Vendor News
Vimeo Enables Video Marketing On LinkedIn With Native Video Toolset
Vimeo a rapidly rising star in the business video, live streaming, and OTT space has announced a native and direct integration with LinkedIn. About 12 months ago Vimeo launched their publish to social feature sets aimed at helping digital marketers and content creators expand their reach beyond the Vimeo platform to Facebook, YouTube, and Twitter. Vimeo’s new LinkedIn integration enables pub...[Read More]
Legacy Video Provider Ooyala Rebounds With New Strategy and Ownership
Ooyala has announced that it has broken free from it’s parent, Telstra via the completion of a “management buyout,” breathing new life into the company and its technology. If you’re not familiar with Ooyala, here’s the short: Ooyala came on the scene in 2006 when the likes of Brightcove and YouTube were getting their footing. Ooyala is considered a legacy online video...[Read More]
Zype Updates Platform To Help Simplify Video Management Workflows
Zype, a leading online video content management and distribution vendor has updated it’s core platform with features designed to streamline and simplify the delivery, management and monetization of on-demand and live video. VidOps, new capabilities are designed to help customers reach wider audiences, automate and connect workflows, and speed the go-to-market of video content across all onli...[Read More]
Hippo Video’s New Video Platform For Sales and Marketing Teams
Hippo Video, an emerging video platform focused on content creation and sales enablement has upgraded their suite of offerings with a new toolset designed specifically for marketing and sales teams. A fast growing trend, video has seen real growth as a critical engagement tool for both sales and customer success reps while engaging with customers and prospects. Video out performs static email and ...[Read More]
Designing Video Ads For OTT and Connected TVs Just Got Easier
Innovid, a provider of interactive and personalized video advertisement solutions has launched OTT Composer, a self-service advertising tool that enables brands, agencies and publishers to design interactive ads for connected TV (CTV) and scale dynamic creative across video everywhere. Innovid now enables users to build an interactive video once, create multiple versions and personalized iteration...[Read More]
Grabyo Enhances Video Editing Platform With New Features
Grabyo a leader in online video editing in the cloud has announced enhancements to their platform. The new features combined are called Grabyo Editor, a set of browser-based editing tools for creating and distributing short video clips, highlights and social video from live streams, VOD and mobile sources. Grabyo Editor is now 100% in the cloud, accessed using a web browser. Grabyo Editor is...[Read More]
HubSpot Rolls Out New Online Video Solution Powered By Vidyard
Hubspot has announced a new online video offering called HubSpot Video. The new solution is a white labeled version of Vidyard within the HubSpot platform. HubSpot video is designed to enable marketing, sales and service teams to easily create, share and track personalized and interactive videos directly within HubSpot. As a fully integrated video solution, the new video toolset in HubSpot offers...[Read More]
Video Creation Company ilos Is Now VidGrid, Launches New Features
Video content creation platform and company ilos has rebranded and is now called VidGrid. With the name change came a new website, branding and platform. VidGrid was founded in 2012 with the goal of making video an accessible vehicle to communicate information across the enterprise. The core technology is powerful platform that makes it simple to capture, edit, host, and share video. Simple has al...[Read More]
Vplayed, Prime Video Solution Provider has Launched an Audio Streaming Platform
Vplayed, one of the biggest readymade video-on-demand and live streaming solution provider in the market has now commenced into the field of audio streaming. The launch of the audio streaming solution by Vplayed marks the set of overall on-demand solutions under the wings of the company. The solution has utilized to put together the streaming solution that facades the audio streaming platforms wit...[Read More]
Reinventing Digital Media, Video Delivery and OTT With Blockchain
It seems like everyone today is talking about blockchain and the potential it has to transform the way we communicate and do business. For industries like banking and finance the use of blockchain appears to be straightforward: securing transactions and locking down communications, but what does it mean for digital media and video? Muvi has released a white paper that details how blockchain techno...[Read More]
How to Build a Subscription Video Platform?
For a decade, the dominance of cable companies has subsided. People are receptive to watch videos through online video streaming platforms. High-speed internet availability and access to premium video on demand services are pushing the growth needle in video streaming market. All these factors have propelled online video streaming to become a modern-day phenomenon. If there was ever a better time ...[Read More]
How to Make Personal Videos for Sales and Marketing
By now you know that an initial email with a video increases click-through rate by 96%. There is no doubt that video is the new, most effective way to share content, but in reality the videos you make are only as valuable as the message they convey. To make a impactful, high-quality video here are a few best practices to follow: 1. Prepare Your Speech It is always beneficial to rehearse what you’r...[Read More]