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The Top Social Media Video Software Tools in 2021

The top social media video software vendors provide tool sets for managing, publishing, and measuring video marketing across major social media channels.

Today we are taking a look at:

You can find these software tools and over 500 other online video software apps in our directory.


Let’s get started with TubeBuddy. TubeBuddy is a video marketing application and browser extension for YouTube creators and brands. TubeBuddy automates the most common video channel management and related marketing tasks.

Highlighted features include:

  • Default Upload Profiles
  • Notification Commenting
  • Scheduled Publishing
  • Thumbnail Generator
  • Video Topic Planner

These are just a few highlighted features. To learn more about TubeBuddy and see a detailed profile, go to 50Wheel.com/TubeBuddy.


Next up is Klipfolio. Klipfolio provides a YouTube analytics dashboard that helps track video marketing performance by monitoring and recording channel, video, and audience metrics.

Highlighted features include:

  • The ability to easily build a YouTube dashboard in minutes.
  • The dashboard presents YouTube performance through multiple video marketing KPIs.
  • Stack and combine YouTube data with other services including Google Analytics
  • Measure YouTube attribution to website conversions.

These are just a few highlighted features. To learn more about Klipfolio and see a detailed profile, go to 50Wheel.com/Klipfolio.


Managing video across multiple social media channels requires skill, and unless you have super powers, you’re gonna need software like Tubular. Tubular is a video intelligence platform that provides content insights that empower video teams to refine their content and distribution strategies across social networks.

Highlighted features include:

  • The ability to monitor competitive brands and YouTube channels and compare and contrast insights.
  • Discover fans and influencers that could be valuable for your brand.
  • Monitor peak viewership times and optimize publishing.
  • Track and respond to what influencers are saying about your video content.

These are just a few highlighted features. To learn more about Tubular and see a detailed profile, go to 50Wheel.com/Tubular.


The last vendor in this week’s update is vidIQ. vidIQ is a YouTube audience development and management suite that helps brands and agencies grow their views and subscribers. 

Highlighted features include:

  • Manage multiple YouTube channels, invite team members, define role-specific permissions.
  • Provide personalized attention at scale with advanced comment moderation tools.
  • Analytics dashboard provides an at-a-glance understanding of all your channels.
  • Listening tools to perform sentiment analysis and measure brand affinity, track brand mentions and engagement metrics across all channels.

Again, these are just a few highlighted features. To learn more about vidIQ and see a detailed profile, go to 50Wheel.com/vidIQ.

50Wheel is the world's leading website for video strategy and marketing technologies. Browse hundreds of software tools, guides and get strategy advice.

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