SproutVideo Review

SproutVideo is a great option for businesses looking to do sophisticated things with their video marketing but without the burden of eating budget. If you’re hosting thousands of videos SproutVideo is not for you, but if you want to customize your video experiences to match your branding guidelines read on.

Sprout has designed their video hosting platform specifically to serve marketers. In line with that, the analytics are impressive and drill down to the individual-user level. Video heatmaping helps determine where the viewer dropped off, where they rewound to watch again. These features coupled with great video hosting, streaming, and delivery make SpoutVideo a must to look at.

Good

  • Very easy to use and implementation is very straightforward
  • Analytics are detailed and provide business value
  • Video player customization provides great options for branding
  • Revenue generating tools like lead gating paint clear ROI picture

Bad

  • Platform is not designed to handle large volumes of content
  • Support options may be too limited for demanding organizations
  • Video delivery and CDNs may be limited in certain geographic locations
  • Player customization options may be limited for certain use cases
8.3

Great

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