There’s no doubt that you’ll be increasing video marketing spend in 2018, which means more shoots, longer hours editing and more engaging video experiences on your website. If it all comes together correctly the results could mean more revenue for your business, leads for the sales team, and one very successful video marketing strategy.
The foundation of a successful video strategy is it’s resources: lights, cameras, editing software, video hosting and streaming. These ingrediants along with creativity are what’s needed to succeed. This post focuses primarily on video editing software. Our friends over at Tekkibytes wrote a nice article and review on the Top 10 Best Video Editing Software for Desktop and Mobile, covering the latest and greatest tools available now and what’s popular in 2018. Get detailed information on the PROs and CONs of each software tool and more.