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We’ve assembled a number of powerful resources for organizations looking to create fitness or health related online video experiences. From video hosting, video subscriptions, complete out of the box video businesses, OTT, mobile app creation, its covered here.
Health and Fitness Solutions
How To Create A Shoppable Video
Shopping today is a lot different than it was just a few years ago. With the explosion of social media and the rise of influencers, retail brands have a new avenue to get their merchandize to market, shoppable video. Shoppable video is a type of video content that integrates e-commerce functionality directly into the video itself, allowing viewers to make purchases without leaving the video player or platform. Essentially, shoppable videos are a combination of entertainment and shopping experien...[Read More]
How To Successfully Monetize Your Online Videos
The use of online video in marketing, web streaming and tv streaming apps has become the main form entertainment and information gathering experiences. As a result, more and more creators, businesses and media networks are finding different means to monetize their online videos. Why now is the time to monetize your videos Increase in Online Video Consumption With the rise of video-sharing platforms such as YouTube, Vimeo, and TikTok, people are spending more time watching videos online than ever...[Read More]
The Detailed Evolution of OTT Platforms Which Spans a Decade
Over the Top (OTT) media is a type of media service that allows users to access content directly using the internet. It bypasses all mediators in the process to serve the content directly to the viewers. What makes OTT a popular and better alternative over the traditional mediums is its flexibility across gadgets, convenience, and great value for money. How OTT Differs from Traditional TV? Did you know that the pay-tv penetration rate in the US has fallen to 74% from 88% since 2010? As per...[Read More]
When Do You Need Paid Video Distribution & How To Use It?
Marketing to expand and reach the right audience for your business or brand requires a lot of upfront work and effort put into creating posts and blogs across social media platforms, websites, and of course, video channels. Therefore, video distribution is one of the more vital aspects of marketing for your business and should play an integral part in your strategy. Videos can present more content in a shorter amount of time than words, and the content is much easier to remember than...[Read More]
OTT App Localization: Expanding Internationally
Over-the-top (OTT) streaming services are on the rise in the United States and internationally. The global expansion of the OTT streaming service providers proves that the need for OTT app development is also expanding. To incorporate a positive global user experience – also known as global UX – into your OTT app build, you need a basic understanding of the specific culture you are building for. What is Global UX? Global UX is the use of localization principles within the platform to meet specif...[Read More]
Is Your Video Software Compatible with the Common Streaming Protocols?
Mobile video streaming traffic is on the rise, and as recent studies suggest, overall internet video traffic will account for 82% of internet traffic in 2022. It is for this reason it is vital to understand common streaming protocols and how to use those to create high-quality streaming experiences. Below, you will learn what they are and how each one can benefit your stream. Why Streaming Protocols Are Important for High-Quality Streaming The demands placed on internet service provi...[Read More]
Video Monetization: SSAI & DAI Explained
As an app developer looking to design OTT streaming platforms that easily monetize content, you have come to loathe ad-blocking software. Ad-blockers are the gatekeepers that dismiss ads that might disrupt the viewer’s experience. However, as personalized advertising replaces general-audience campaigns, avoiding these ad-blockers becomes a necessity. The solution to circumvent this software? Ad-stitching. Server-Side Ad Insertion (SSAI) and Dynamic Ad Insertion (DAI) Explained Researchers have d...[Read More]
How to Build an Online Video Streaming Business From Scratch
Video subscription offerings are growing tremendously. Subject matter experts and organizations are creating new revenue streams by sharing expertise, skill development, training and other high value information via online video. Over the last few years, we’ve seen organizations of all sizes create new offerings or transition a DVD-based video business to an online version. Online video technology has matured to the point where it’s now not only feasible, but easy for a non-technical team to lau...[Read More]
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- Live Streaming
- Online Video Monetization
- Video Hosting & Managed Content
- Video Marketing
- Video Subcriptions