Video Marketing

Browse hundreds of video marketing strategy best practices for businesses of all shapes and sizes.

5 Types of Customer Generated Content In Video Marketing

User-generated content (UGC) is content on the internet that brand customers or users contribute to its making. The internet is filled with UGCs, and it mainly consists of videos, posts, and photos. In reality, UGC can be any content that the brand did not make by themselves, even though they can leverage it to rank better or for more visibility.  Video content is on the rise now as more cust...[Read More]

Best Video Production Strategies to Bridge the Gap Between Creativity & Data in Marketing

Video production for business is one of the crucial elements to building relationships with consumers. Advertising teams are where creative minds can collaborate and take unique approaches to attract customers and develop brand awareness. With video marketing, businesses are discovering its impact on consumers and utilizing more video content. However, technology is now making up an integral piece...[Read More]

The Top Reasons Why Your Business Should Invest in Video Marketing

According to video marketing statistics, one minute of video is worth 1.8 million words! It’s no wonder that businesses should invest in using video marketing to show off their brands and meet their business goals. Video content has become increasingly popular for users to consume online since social media sites have increased dramatically. The main reason why brands choose to use video is d...[Read More]

10 Video Marketing Trends You Need To Know in 2021

According to the WYZOwl statistics, 86 percent of businesses use videos as a tool for marketing. The report also shows that 93% of marketers believe the video to be an effective tool. The most common types of videos are –  explainer videos, social media videos, videos ads, and so on. The metrics are to give you a fair idea of why we should discuss something as essential as this, or add ...[Read More]

Why Video Marketing Is Important and How It Can ‘Wake up’ Your Customers

The question in the title can be composed differently – What can video marketing do for your business? A picture speaks a thousand words, and a video so many more but measured in milliseconds. Specifically, one minute of video is worth 1.8 million words. The secret of video marketing lies in that – in the extraordinary power that video material has on social networks. However, don̵...[Read More]

10 Best YouTube Alternatives For Hosting Video in 2021

It’s 2021 and while YouTube is the most popular video platform in the world, it now is clear that there are a number of restrictions that are making digital marketers and content makers alike look for alternatives. Whether you are looking for a non-branded video player without ads, or the ability to publish content that would be deemed ‘not acceptable’ to YouTube and their guidel...[Read More]

The Top Tips for Making Your Live Streams Effective in 2021

Few types of content, if any, are more engaging than a live stream. When you go live, you can interact with your audience in real-time. This two-way communication is the perfect opportunity to solidify your customer relationships and bring value to your audience. But live streaming isn’t always effortless. You can’t edit out the blunders, which means you need to proactively prevent issues before y...[Read More]

The State of Video Marketing in 2021: Full Report With Statistics

In 2020 the world changed forever with the global pandemic, with that change online video exploded as a primary means of communication and brand engagement. Now in 2021, we’re seeing continued growth from video viewers and video marketers alike — video marketing is the focus of the year. 50Wheel recently ran a consumer study looking to better understand the market’s plans for video this year. The ...[Read More]

A Guide to Video SEO in 2021

Video has become an essential part of marketing (check out some crucial video marketing statistics here). Getting your video created is one thing, having it ranked on search engines in another challenge. Having videos that rank well on search engines can help maximize the reach of your videos which means more potential viewers. This article covers the best Video SEO practices in 2021. Google algor...[Read More]

How to Boost Creativity in Video Production Through Brainstorming

How well your team works together is essential to completing projects and making progress on company goals. When personalities complement one another, work ethics match, and creative energies are in sync, it’s likely your team is highly productive.   But even in industries like video production, where an endless flow of creativity and collaboration is expected, you’ll face blocks that’ll...[Read More]

The Top Social Media Video Software Tools in 2021

The top social media video software vendors provide tool sets for managing, publishing, and measuring video marketing across major social media channels. Today we are taking a look at: TubeBuddy Klipfolio Tubular vidIQ You can find these software tools and over 500 other online video software apps in our directory. TubeBuddy Let’s get started with TubeBuddy. TubeBuddy is a video marketing applicat...[Read More]

The Top Personalized Video Software Platforms in 2021

The top personalized video providers offer tool sets for creating personalized videos at scale using customer data, custom attributes and standard CRM information. This week we are taking a look at: Idomoo StoryTEQ Pirsonal SundaySky You can find these software tools and over 500 other online video software apps in our directory. Idomoo First up is Idomoo. Idomoo delivers true native personalized ...[Read More]

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