Social Video

The State of Online Video Distribution in 2020

50Wheel recently ran a survey across our web properties asking users about how they currently distribute video in 2020. What we wanted to find out is what distribution channels are businesses utilizing, what content are they sharing across those channels and where and how are they finding success? Those questions were answered by thousands 50Wheel users in the months of May and June 2020 via our i...[Read More]

The Top 10 Free Video Marketing Software and Apps of 2020

Video marketing is now accessible to anyone. Once an expensive endeavor that required hiring and working with a production agency — video marketing is now commoditized and available to all. Even those with no budget. That’s right, today you can create, edit, enrich and distribute online videos both live and on demand for free! So if you’re just getting started video marketing and...[Read More]

How To Maximize The Impact and Engagement of Your Live Streams

Today it isn’t a question of whether you should invest in live video, it’s really about how to do it with the most impact and engagement. With nearly most people (80% of consumers) saying live video is what makes them stop what they’re doing and lead in, the opportunity for live video is stronger than ever before. Getting the most from your live video strategy requires you to loo...[Read More]

How to Supercharge Your Social Media Strategy With Video Content

Social media videos have now become a staple in every savvy business digital marketing campaign. The allure of it is quite simple: in this immediacy era where internet users are bombarded with tons of digital content, consuming engaging and straightforward ones can be so much meaningful. That’s why social media videos are such a breath of fresh air for internet users. For a savvy digital marketer ...[Read More]

The Top Social Live Streaming Software To Broadcast on LinkedIn Live

If you’re ready to broadcast your videos live on LinkedIn Live, then this article is for you. In this short post we dive into the steps needed to get setup and review the 3rd party software tools available for going live on the social network. There are three main steps to think about before you go live, the first is the most important. Since LinkedIn doesn’t just let anyone stream on ...[Read More]

A Guide To Google’s Free Video Making Tool: YouTube Video Builder

Google has launched YouTube Video Builder, a new video software creation tool aimed at small businesses and social marketers that need a simple, low-cost way to create videos with minimal effort or technical know-how. Since Video Builder is still new, to get access you will need: A Google account that can be used to log into Google’s services, like Gmail and YouTube. You can link a non-Google...[Read More]

How Live Streaming Social Media Can Explode Your Reach

The only person, who’s not using social media today, is probably a boy who’s living with a pack of wolves deep in the forest.  Today, almost half of the human population uses social media. A recent update from Statista shows that the number of social media users worldwide will rise beyond 3 billion by 2021: The main area where we can observe the massive influence of social media is marketing....[Read More]

5 YouTube Marketing Agencies That Can Help You Manage Your Channel

Here at 50Wheel we spend most of our time covering video software vendors and solutions. This post focuses on digital marketing agencies and service providers with services designed to help businesses manage their company YouTube Channels. These vendors offer complete 3rd party management of online video publishing and YouTube management among other channels. Common YouTube services offered across...[Read More]

Top 8 Video Stats For Social Marketers in 2020

Video is by far the highest performing content type business see engagement and conversion from on social media. Video advertisements rank as one of the top ways buyers discover brands that they feel comfortable making online purchases from. Online video and social video for that matter has matured and the key “players” have settled into place with Facebook leading as a platform for fo...[Read More]

LinkedIn Enables Real-Time Brand Engagement With LinkedIn Live Video

Well…. we have to say, it’s about time! LinkedIn finally joins the ranks of Facebook, Twitter, YouTube, Twitch, and many other services that offer live video streaming feature sets. LinkedIn Live, announced this week, is basic in first iteration and is designed for basic broadcasts from mobile or desktop devices. LinkedIn recommends streaming “light production” events like ...[Read More]

The Top Social Video Marketing Stats and Trends of 2018

Its no surprise that social media engagement is the number one reason why marketers created video in 2018. Marketers created 2 videos a month and shared them across the top 3 platforms Facebook, YouTube and Instagram. And the results have been rewarding too, with 88% of marketers satisfied with their ROI they’ve seen with social video, 93% of those have actually landed a new customer via soc...[Read More]

8 Benefits and Features of Social Video Management Software

Social video has exploded, literally. Brands and creators have flocked to platforms like YouTube, Facebook, Instagram, Twitter and now LinkedIn to publish their video messages and stories. To make social marketers jobs easier tools like Sprinklr and Hootsuite have centralized social media management and reporting. BUT, when it comes to video these platforms lack robust capabilities to upload, mana...[Read More]