Tips for Relationship Marketing with Video
The success of your business relies heavily on how well you take care of your customers. Therefore, your focus should be on nurturing customer relationships from the first interaction to purchasing and beyond. Let’s chat more about the beyond. Of course, building brand awareness and acquiring new customers is an integral part of your customer relationship management strateg...[Read More]
The Top Tips for Making Your Live Streams Effective in 2021
Few types of content, if any, are more engaging than a live stream. When you go live, you can interact with your audience in real-time. This two-way communication is the perfect opportunity to solidify your customer relationships and bring value to your audience. But live streaming isn’t always effortless. You can’t edit out the blunders, which means you need to proactively prevent issues before y...[Read More]
How to Boost Creativity in Video Production Through Brainstorming
How well your team works together is essential to completing projects and making progress on company goals. When personalities complement one another, work ethics match, and creative energies are in sync, it’s likely your team is highly productive. But even in industries like video production, where an endless flow of creativity and collaboration is expected, you’ll face blocks that’ll...[Read More]
Benefits of Adding More Video Content to Your Business’ Internal Repertoire
Video is king in the world of content. It’s one of the most engaging ways to share a message. But while businesses everywhere have already embraced video for marketing, video for internal communications is still slowly picking up traction. Tapping into the power of video content — beyond real-time Zoom calls — can help you further differentiate your business by helping your team work better togeth...[Read More]
A Guide to Video Lengths in a Time-Based Economy
Time is a valuable commodity. It is a non-renewable resource and one that we should treat with the utmost care in business. When it comes to video content, time is a factor not just for efficient production, but also for how many precious minutes we can expect our audience to commit to our materials. There are general good practices for how long marketing videos should be based o...[Read More]