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Top 8 Video Stats For Social Marketers in 2020
Video is by far the highest performing content type business see engagement and conversion from on social media. Video advertisements rank as one of the top ways buyers discover brands that they feel comfortable making online purchases from. Online video and social video for that matter has matured and the key “players” have settled into place with Facebook leading as a platform for fo...[Read More]
The Top Social Video Marketing Stats and Trends of 2018
Its no surprise that social media engagement is the number one reason why marketers created video in 2018. Marketers created 2 videos a month and shared them across the top 3 platforms Facebook, YouTube and Instagram. And the results have been rewarding too, with 88% of marketers satisfied with their ROI they’ve seen with social video, 93% of those have actually landed a new customer via soc...[Read More]
Top Video Streaming Technology Trends and Stats in 2018
As 2018 heads into the final of months of the year, data is now available which provides a transparent snapshot of the key trends and issues in video technology from a very technical perspective. This list of top video streaming technology trends and stats pulls back the curtain and reveals what’s happening with the technology powering most mainstream video software that’s out on the m...[Read More]
25 Stats That Show How Enterprises Have Adopted Online Video in 2018
By now nearly 95% of businesses have adopted online video as communications tool for either sales and marketing or internal communications. This article highlights key data points and stats that tell the story on how enterprises are adopting video. What are companies using video for? Internal Communications: 85% of enterprises are using video for internal communications such as on-demand company u...[Read More]
Top Interactive Video Stats To Guide Your Strategy In 2018
Thinking about spicing up your video marketing strategy? According to Adobe, over 50% of marketers worldwide have named video as their best performing asset in terms of ROI. By the end of 2018 88% of marketers will deploy video campaigns that contain interactive elements such as links, buttons, quizzes and forms. Adding interactive call-to-actions to videos can increase conversion rates from 2x to...[Read More]
The Top Video Marketing Stats From 2016
With the year almost coming to a wrap, its time to reflect back on what we learned this year from marketers using video effectively around the world. This infographic from insivia.com provides a quick overview of how video has impacted marketing this year.
The Top 85 Video Marketing Statistics To Know in 2023
We’ve assembled the ultimate list of marketing and online video statistics to know in 2023 — 85 stats in all. Whether you are an expert marketer looking to get a snapshot of the industry and trends, or a novice looking to convince your boss of the power of marketing, this article has you covered. Below you will find statistics that coverage a range of areas and topics including but not...[Read More]
Sendspark
Sendspark is a video email software platform, web application and Chrome extension that makes it incredible easy to create personalized videos for sales, support, product showcases, tutorials and more. With Sendspark you can record directly on your computer using your web cam and builtin screen capture.
Free Storyboard Template For Customer Videos
It’s been a busy month for me working with various clients on production. In my last article I wrote about UNYQ and the video campaign we executed using bundled video content. This post is a little bit different and focuses on a template used for enterprise software companies looking to tell customer case studies via video. 5 key topics covered in this article: Scoping and planning the final...[Read More]
10 Video Marketing Trends You Need To Know in 2021
According to the WYZOwl statistics, 86 percent of businesses use videos as a tool for marketing. The report also shows that 93% of marketers believe the video to be an effective tool. The most common types of videos are – explainer videos, social media videos, videos ads, and so on. The metrics are to give you a fair idea of why we should discuss something as essential as this, or add ...[Read More]
5 Successful Video Strategies for Your Online Store
As an online store owner, you are always looking for new ways to showcase your products to both old and new clients. Sometimes, you only need to take a few photos of the said product. Unfortunately, pictures do not adequately iterate your product’s unique functionality, which is why making a video would be more useful. The great thing about videos is that it gives more clarity to your products or ...[Read More]
25 Video Marketing Statistics That Every Marketer Should Know in 2020
Welcome to 2020, the year of global pandemics, recessions, job loss and a new lifestyle of working from home. I think it’s fair to say that the world has changed and how we use video today is not the same as it was yesterday. In fact, we bet your mom or your relatives didn’t even know what Zoom meeting was before this year. What we’re getting at is, online video is exploding unex...[Read More]