Video Lead Generation

Tutorial Videos Drive The Best Conversion

Have you heard the saying: “Training is the new marketing?” Well its true, your tutorial or training content is more valuable pre-sales then it may be once you have started the on boarding process. The great news for marketers is that most companies/organizations have already put the time and money into creating this type of content. Today most likely, the videos are sitting on YouTube...[Read More]

Video Marketing Blogs You Should Be Following

We have gathered the top B2B video marketing blogs out there to make it super easy to follow the topics you care about. Some of the websites in this list are tied to software vendors and service companies, so keep in mind this blog does not always agree with the recommendations referenced in the articles. Nevertheless, here is a list in no particular order: Magnafi The Vidyard Blog Wistia Learning...[Read More]

Getting Started With Video Gating

Now that video marketing has been adopted by the enterprise, there has a been a large push by video hosting software companies to create solutions that give marketers the ability to place interactive call-to-actions (CTAs) inside a video player. One of the most popular CTA types is an email request. But there are many other types of CTAs you can use to gate your video content — and gating do...[Read More]

4 Great Examples of Video Landing Pages

Landing pages are designed for two specific things, one, to draw in and win over the prospect’s trust, and two, ultimately converting, as a sale or generation of a new contact. The best way to build trust and bring out the story of a brand or a product, enticing the contact to purchase, is to give them an experience. Your video landing page can also be the home for a specific video tied to t...[Read More]

Why Connect Your Video To Marketing Automation?

Until recently, content marketing has been centered around static content like ebooks, white papers, case studies, blog posts, etc. These assets are great, but they provide little insight on how contacts are engaging with the content. Like which paragraph from a blog post was most popular, and what chapter in the ebook was most read. Video speaks to us and gives us detailed information about how c...[Read More]

The Top Video Hosting Solutions For Marketo

Now that the marketing automation market is leveling off and most businesses medium and large have adopted marketing software like Marketo, there is now (more than ever) a need to integrate the types of content that move the needle. In most cases this means video. Most marketing automation platforms were built before the time of online video. So as a core content type, video was just left out, and...[Read More]

5 Things To Consider When Looking For Video Marketing Software

As you start your journey to find the perfect video marketing technology for your business you will want to keep in mind these 5 points, which will most definitely help you along the way. With the concept of video marketing being somewhat new (mainly for small businesses), its good to know what a good starting point looks like and that is what this article will give you. We love presenting article...[Read More]

  • 1
  • 2

Lost Password