Hosting & Managing Video

Getting Started With Video Hosting

The foundation of any video strategy, whether centered around marketing or training objectives, is the technology. There are a number of solutions out there to choose from including free options like YouTube. Before getting advanced with your marketing, stop and ask yourself: What goals am I trying to accomplish with video? The answers to that question will shape your shopping list or RFP when it ...[Read More]

5 Video Marketing Statistics 2015

Video Hosting Basics – The State of Online VideoWelcome to Video Hosting 101, the first lesson in our series. Before we get started, we’re going to go over some video stats I’m talk about the market in general. These stats are for the year 2015. Here are five stats to consider and maybe why you’re watching this video right now. The first one, which is the most important, is...[Read More]

2015 Online Video Platform Buyer’s Guide

Welcome to the very first and annual 50Wheel online video platform and video marketing platform buyer’s guide. The guide recommends 14 different video solutions in 4 categories, including: Video Hosting and Video Players, Video Marketing and Analytics, Video Learning and Training, and YouTube Tools. Get detailed comparisons directly from our team of experts so you know before you start plann...[Read More]

Top 40 Online Video Hosting Sites of 2014

The year is coming to an end and the preliminary numbers are in. We saw huge adoption growth in online video sites in general as consumers and businesses produced more content. Thanks to mobile devices with cameras, lower costs and technology have minimized the barrier to content production and video marketing. Businesses produced more video and demand for premium video solutions increased. Althou...[Read More]

5 Things To Consider When Looking For Video Marketing Software

As you start your journey to find the perfect video marketing technology for your business you will want to keep in mind these 5 points, which will most definitely help you along the way. With the concept of video marketing being somewhat new (mainly for small businesses), its good to know what a good starting point looks like and that is what this article will give you. We love presenting article...[Read More]

Best Video Hosting Platforms For Small Businesses

If you are a small to medium sized business looking for a solution other than YouTube, there are plenty of options available. But before you embark on this journey, you need to first map out your goals and what you really want to achieve with video, which will help narrow down the type of solution that is right for you. Here are 5 questions to ask yourself designed to help you self identify —...[Read More]

6 Important Questions for Brightcove Customers

This is a quick exercise to get Brightcove customers thinking about some of the most critical aspects of their use of that platform. Although this article is meant for Brightcove Customers, the same advice will apply to other platforms. First off, which level of account are you with Brightcove?  There are three options (Express no longer offered) Express, Pro, Enterprise. Do you have a video chann...[Read More]

Introduction To Kaltura’s Video Creativity Suite

Kaltura’s Video Creativity Suite is here! The new suite includes tools for capturing, creating, recording, uploading, editing, annotating, segmenting and adding calls to action to videos. The suite includes Kaltura CaptureSpace, which is the company’s simple to use personal capture tool. CaptureSpace allows faculty, students, and instructional designers to easily create multi-source video re...[Read More]

Brainshark Launches Sales Accelerator

Brainshark, a company that provides video sales enablement solutions has launched the Brainshark Sales Accelerator. The new product provides high-impact, centrally accessible solutions for sales onboarding and continuous training, prospecting, coaching and engagement – increasing conversations with customers and prospects to win more deals in less time. The new solution also helps managers better ...[Read More]

Revenue-Building Opportunities With Multiscreen Video

There has been rapid growth of mobile video consumption and the proliferation of premium, live and long-form video on more screens. The need is bigger than ever for content providers to take advantage of new forms of big data analytics and audience measurement to better understand online audience behavior, help guide content strategies and maximize revenue. As faster wireless networks are built ar...[Read More]

Top Metrics For Video ROI Are Engagement & Conversion

In a new study from the Content Marketing Institute, MarketingProfs, sponsored by Brightcove, reports that B2B marketers are looking to drive stronger results, focusing specifically on engagement and conversion. For some further insight, the Brightcove research shows that 69% of B2B marketers rank creating more engaging/higher-quality content as their top initiative, with better website conversion...[Read More]

Vidyard Launches User Generated Content Creation Studio

Vidyard introduces a new solution for creating videos with screen captures and voice overs and then tracking the results. Taking advantage of the user generated video content revolution (UGC), Vidyard Studio gives marketers the ability to turn their existing presentations into videos. Integrations with marketing automation platforms and sharing tools, makes it super easy to deliver the videos with...[Read More]

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