Interactivity

How To Add Call To Actions To Videos On Your Website

Video is the hottest new conversion tool and marketers are jumping all over it. With so much information available about interactive video, specifically related to YouTube, we figured we would write a post focused on making videos on your website interactive. First let’s define what we mean by call-to-actions and interactive video. There are a number of different types of interactive video CTAs, t...[Read More]

How To Use YouTube For B2B Video Lead Generation

This short article will provide the necessary essentials for optimizing your YouTube video content for a blended video marketing strategy that will drive qualified leads for your organization. We’ll start with the basics such as content types, tagging, labeling, optimizing YouTube content, to the landing experience on your site and what that should look like. 1 – Content Selection Before you...[Read More]

How To Record, Edit and Publish Interactive Videos

When it comes to interactive video there are two main approaches with content: 1) Leverage existing videos and apply interactive layers, annotations, and links to the videos you have already published. 2) Recording and editing video content so that is works in conjunction with interactive components — so the story and the technology work “hand-in-hand.” This valuable infographic ...[Read More]

How To Produce Interactive Videos That Engage Viewers

There has been a recent rise in the number of interactive video tool sets which make it easy for marketers to create video content that engages audiences with in-player links, buttons, hotspots and more. These interactive items enrich the video by adding an interactive layer on the video player so viewers can easily click on the video itself to interact with the layer. As online video is evolving ...[Read More]

Top 10 Free Interactive Video Tools For Marketers

In this short yet powerful article you will find a list of the top 10 free interactive video tools available for marketers. The software solutions assembled in this post are 100% free and can be configured and setup in minutes. If you are looking to enrich your videos with call-to-actions, tags, ecommerce and learning experiences, you have come to the right place. Now, onto the list. WIREWAX is an...[Read More]

Adventr Demo and Overview

Watch a demo of Adventr’s interactive video marketing platform. Learn how to create interactive videos in an easy-to-use drag and drop interface.

Interactive Video Software Comparison

Get a detailed feature comparison of SnapApp vs HapYak vs Adways. See how these three solutions stack up against each other and get a clear idea which one is right for you. To get started use the chart below.

Video Marketer’s Resource Bundle

With the holidays upon us it time to reflect on the year past and start planning for new beginnings, strategies and budgets. As you prepare for success in the new year you may want to consider these 10 video marketing resources as your guiding source. 1. 13 Essentials for Creating Your Next Marketing Video There’s no doubt that online video is popular these days. In fact, 59% of executives would r...[Read More]

Video Marketing Guide For Government and Public Agencies

Video marketing is not only transforming the way B2B and B2C businesses communicate, share, learn, and collaborate, but also world governments and public agencies. Global, national, and local governments, as well as NGOs are now taking advantage of online video across mobile, social, web, and soon to be home livingroom. If you are with a government or public agency looking to leverage online video...[Read More]

Drive More Engagement With Interactive Video

You have brought video into your campaigns to bring them to life and make them more engaging, now it’s time to take your video engagement to the next level. The combination of video hosting, marketing automation, and interactive video software will give you the ability to take your messaging experiences to new heights. By making your video content interactive, you open up possibilities to dr...[Read More]

What is Personalized Video?

Right now the term ‘personalization’ is all the hype, its what marketers are talking about. It’s all about delivering the right content to the right person at the right time. Sounds easy right? Well, the term is a little confusing and as us video marketers start to make our video experiences more interactive, personalization will play a central role. This short article is mean...[Read More]

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